hospitality design ID 201 studio IIa

Hospitality project type RestaurantsHotels

First unit: Research Program analysis Branding identity Concept formation

Program Analysis

is… Process of identifying the scope of the architectural problem

Don’t re-invent wheel Interior Design Graphic standards

project type data

program charts

Bubble diagrams

using PowerPoint

with Revit

stacking diagram

program chart FunctionUnitSize Ea.#Unit sub-total Management Suite ManagersGeneral, Hotel, and reservations120 SF1 Staff salesWorkstations45 SF6270 SF Conference for 6Enclosed room150 SF1 Office ReceptionOpen area200 SF1 740 SF Reception Check-in DeskCounter, incl. computers, fax, copier120 SF1 Back counterRoom - no door120 SF1 Accounting/CashPrivate office80 SF2160 SF Safe room80 SF1 Reception / Lobby areaWith seating1,000 SF1 Newsstand / sundriesOpen room150 SF1 Safety OfficeOffice80 SF1 Luggage StorageRoom80 SF1 MenRoom200 SF1 WomenRoom200 SF1 2,190 SF Core Passenger Elevator 90 SF1 Elevator mechanicals35 SF270 SF Staff/Freight Elevator120 SF1 Fully enclosed stair100 SF2200 SF Custodial50 SF1 Service entrance 530 SF Conferencing/ Finction rooms Large Meeting RoomSeating min. 20 at the table500 SF31,500 SF Ballroom2,000 SF1 Shared breakout space200 SF1 Transient work stations20 SF480 SF Shared breakout spaceSpace for pastry and coffee service200 SF1 3,980 SF Restaurant BarIncl. backbar & liquor storage180 SF1 Bar SeatingAt bar, per person6 SF1060 SF In Bar area13 SF20260 SF Flex: either bar or restaurant18 SF30540 SF DiningPrimarily 4-tops44 SF401,760 SF Private DiningRooms, each seating 8180 SF1 Kitchen & back-of-houseCommercial layout; service entrance3,100 SF1 Male and Female Restrooms120 SF2240 SF 6,320 SF Garden, Loading dock, outdoor seating Circulation4,130 SF Grand total first floor 17,890 SF

branding identity

end users Target demographics Local market segment Conceptual goals of client greenhipeleganteliteuniversaletc

Boutique hotel Boston Boutique hotel Boston Elegant hotel Boston Elegant hotel Boston Affordable hotel Boston Affordable hotel Boston

see Hotel Precedents in separate document

constraints/opportunities Building specific issues Project-type requirements Space planning needs Adjacencies of program elements Building and accessibility codes

partí / Metaphor / big idea Experiences of project type Precedents Sub-conscious associations Cool idea you left out of the last project External agendas (political, philosophical, etc.)

abstract concepts

3D iterative sketches

spatial concepts

where to implement: Plan layout (line, hand, loop, etc) Section (daylighting, visual connections, spatial variation) Design details (think metaphors) Stairs like a flower Counter like a rock outcropping Corridor like a arch of trees Colors like a kaleidoscope

synthesis

Social traditions Welcoming travelers Welcoming strangers Place for the elite Travel literature Back-packers Tea houses Flop houses Local vs. global culture

starting a project make a folder for this semester make a folder for this class make a folder for this project save all interstitial documents (desk critique prints, sketches, first drafts, second drafts, discarded ideas, etc)

homework for Tuesday

back up every day

Read Interior Design Graphic Standards section on Hotels (on GullNet) Bubble diagrams