Location & The CXO April 4, 2006 David Cole MapQuest Business Solutions
Why does the CXO care about Location? Save Money Make Money
Mobile Resource Management ViryaNet 90 Clients in a variety of markets –Telecommunications –Technology –Utilities –Retail Optimized use of field service staff
Retail Circuit City Retail site integrated web with Brick & Mortar “24 or 24” promotion –Purchase online –Pick up product at Store –24 minutes for product availability –$24 Gift Card guarantee Interesting implementation of technology –MapQuest used for geocoding & proximity search –Tied to store inventory system
MapQuest,Inc. Business Units MapQuest.com Over 47 million unique visitors per month Ranked as top 10 Internet brand by Nielsen Netratings MapQuest Wireless MapQuest Mobile – Maps and directions on your phone MapQuest Find Me – GPS enabled service to locate yourself, others and POIs MapQuest Publishing Over 40 years in the cartographic printing business Publishers of innovative road atlases, maps and travel guides MapQuest Business Solutions Global leader in location technology market Over 1,400 global customers Variety of markets and applications