IMPORTANCE OF COMMUNICATION

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Presentation transcript:

IMPORTANCE OF COMMUNICATION Importance of communication in Business Communication is a social activity Need to communicate arise whenever one being has to convey his message to the other The world of business is no different We have to therefore see communication from the perspective of an individual and Organization

IMPORTANCE Communication at individual level- -In business deal with all kinds of persons -Interact with people within your company /colleagues/co worker/superiors /subordinates who may be working at your department/other department You may also have to deal outside organization-clients/suppliers/visitors etc(old /young/your own age)

IMPORTANCE The relationship you have with a persons determine the kind of language you will use Example-It is not appropriate to say “Hi! How are you!”when meeting the MD of a large company Remember:- People form an impression of you -way you speak -behave and not just the way you do your work -Your body language/gestures/expression may tell more about you than the words you use

IMPORTANCE Communication at Organizational level:- All managerial