Marketing: What to do… Sarajenie Sarajenie S. Smith Marketing Manager NSBAR.

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Presentation transcript:

Marketing: What to do… Sarajenie Sarajenie S. Smith Marketing Manager NSBAR

What we will cover… The brand YOU Delivering your message Developing a marketing plan Tools and techniques Marketing in the 21 st Century

The brand YOU… You are your greatest asset Whose in your “Sphere of Influence” Be creditable Create an image Stay in Tune Branding is VERY important

Delivering your message… Timing is everything One size does not fit all Establish a bond of commonality 4 P’s of marketing Self-promotion public relations

Developing a marketing plan… Purpose (Objective) Goals Actions (Strategy) Details (Tactics) Budget

Tools and Techniques… V-A-K Cues Types of advertising

21 st century marketing… Web sites Virtual tours Newsletters

Questions… Sarajenie Smith Marketing Manager NSBAR