Development Got You Down? Enhancing organizational shifts to help you thrive or to keep your talent
The Rome Group Ellen Howe, CFRE senior consultant Ashley Casan Holmes, MSW consultant
Our Mission: To strengthen communities by strengthening nonprofits
Today’s Agenda The Challenge: the revolving door Impact on our organizations Barriers to success The Solution: strategies for success Managing Up Managing Down Tools, Tips, and Tricks Development Got You Down?
Why can’t we make it stick? The average tenure of a fundraiser at their job is just 16 months! Befuddled, frazzled, frustrated…yep Lengthy vacancies Anticipated departures Development just isn’t for me
Help Wanted: Please! Key issues with the talent pool Lack of Qualified Candidates Poor Performance Missing Skills Competition for Talent
Impact on our Organizations
Barriers to Success Unrealistic Expectations Lack of systems Lack of leadership buy-in/engagement Complicated relationships Lack of Goals & Influence No Culture of Philanthropy
What can the Fundraiser do… Seek out mentorship and professional development to stay sharp Know your data and understand what it tells you Manage up – motivate and engage your leadership Make those calls Strategies for Success
What can the CEO do… Hire Right Build a Database of Contacts & Employee Prospects Offer Atypical Benefits Extensive Orientation & Social Interactions Consider Mentorship Grow Your Own Fundraiser Strategies for Success
What can the CEO do… Invest in Professional Development Provide Pathway for Career Growth Set Clear Expectations Be Responsive and Accessible Recognize Staff’s Value and Contributions Deal with Conflict Quickly Strategies for Success
Culture of Philanthropy Customer-centered and donor-centered Everyone in the organization: Understands that philanthropy is critical to organizational health Serves as a philanthropic ambassador Helps to cultivate relationships on behalf of and in support of the organization
Culture of Philanthropy Sharing mission moments and cultivating a shared sense of pride Systems and tools for easy information and reporting Inter-staff training (programs and development) Offer time to brainstorm easy ways to support each other
Managing Up Using a Call Plan Planning your work Development Plan Reporting on your work Development Dashboard Tools, Tips, and Tricks
Provide background information on the prospect/donor Write a Call Plan Prepare materials for call Prepare follow-up information and thank you letters Record and track all contributions Recognize success Managing Up
Begin by plotting out everything that has to be done for the year by date Work backwards to determine when preparation needs to begin Plot your course, assign responsibility, and stick to your plan Use your plan to keep board, and leadership up to date Getting Organized
Know your data (use excel) Track your progress so that the Development Team is up to date on achievement Meaningful way for Director of Development to have influence on goal setting Schedule the conversation in advance of board budgeting Track Your Success
Contributions FY 2015 Goal FY 2015 YTDFY 2014 YTD Progress Toward Goal Annual Appeal Grants Major Gifts Online Giving Special Events
Questions? Comments?
The Rome Group Ellen Howe, CFRE Ashley Casan Holmes, MSW