RETAIL MANAGEMENT. C:\WINDOWS\hinhem.scr Theories Of Retail Institutional Change a)Wheel of Retailing b)Dialectic Process c)Retail Accordian d)Natural.

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Presentation transcript:

RETAIL MANAGEMENT

C:\WINDOWS\hinhem.scr

Theories Of Retail Institutional Change a)Wheel of Retailing b)Dialectic Process c)Retail Accordian d)Natural Selection

Contemparary Retailing Scinario in India Quantum Jump in Retail Outlets Retailing Gets Sophistication Costs Escalate, Consequently Margins Escalate Retailers’ Expectation of Profit Too Keep Increasing Growth of Exclusive Retailing Public Distribution System And Co-operatives Spread of Supermarkets/malls/Retail Chains

Factors Influencing Indian Retail Industry Economic Growth Urbanization Consumerism Holding Inventory Providing Services Providing Information

Value Added By Retailers By Providing Various Utilities Form Utility Time Utility Place Utility Possession Utility

TYPE OF RETAILING

Factors Influencing The Spread of New Retail Formats Quality Products And Lower Prices Improved Shopping Standards Convenient Stocking/Display Shopping is Blended with Entertainment (Retailing Through Shopping Malls is a New Trend)

Main Activities Involved in Retailing Choosing Store Location Sourcing/Buying/Vendor Partnership/Supply Chain Management Merchandising Sales Promotion Achieving Effectiveness in retail Operations

Shoppers Stop/Westside – Location and Site Selection

Achieving Efficiencies in the Retail Operations Margin Turnover Position Investment Productivity Space Productivity Employee Productivity Average Size of Transaction

Product Mix Trends Shotgun Merchandising Visual Merchandising

Driving Factors Competition Adding Value Differentiation Retail Formats Changing Shopper Demographics