Public Health and Traditional “Emergency Responders”: A Cross-Cultural Communication Susan Allan, MD, JD, MPH Director, Associate Professor.

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Presentation transcript:

Public Health and Traditional “Emergency Responders”: A Cross-Cultural Communication Susan Allan, MD, JD, MPH Director, Associate Professor

NWCPHP Region Mission: The Northwest Center for Public Health Practice (NWCPHP) promotes excellence in public health practice by linking academia and the practice community. Regional Network Steering Committee

NWCPHP Region Training, research and evaluation for state, local, and tribal public health in Alaska, Idaho, Montana, Oregon, Washington, and Wyoming.

NWCPHP Region Training Online courses In-person trainings Exercises Monthly Webinars Leadership Institute Summer Institute

Practice-Based Research Developing evidence for public health practices. Preparedness & Emergency Response Communications Climate Change Limited English Proficiency populations

NWCPHP Region Evaluation Public Health Programs Public Health Training Needs Assessments Public Health Trainings

“Cross Cultural Communication” Nothing new for you! My education – the hard way Differences: How we look How we think How we talk Hints and reminders

Arlington, Virginia September 11,2001

October 2001 – Anthrax Letters

DIFFERENCE: HOW WE LOOK

DIFFERENCE: HOW WE THINK

Wildfires

Meningitis Incident “Why don’t you just treat everybody?” “I’ll go to the lab and ask them to speed up the results” – Bio test vs chem

Tricky Concepts Timeframes Location of the emergency Authority ICS Everyday protocols vs emergency protocols

DIFFERENCE: HOW WE TALK

Tricky Terms Alphabet soup Specialized jargon Words that don’t seem like jargon “Case” “Aerosol”

Tips for Cross Cultural Communication Slow Down. 2.Separate Questions. 3.Check Meanings. 4.Avoid Slang. 5.Maintain Etiquette. Assume good will (SMA)

Advice following the massive SARS event in Toronto (2003) “Take every opportunity to correct misinformation.” Frank Ryder, Chief Superintendent, Ontario Provincial Police

Links Home page 20 th Anniversary – Timeline Training