OFF PAGE SEO TECHNIQUES GROUP 3

Introduction of our company Les chtis comptables

About us With a national presence, LCC continues to build on our member firms' successes thanks to clear vision, rigorously maintained values and, above all, its people. The following pages describe who we are, what we do and how we do it. LCC at a glance LCC provides audit, tax & advisory services. We work closely with our clients, helping them to mitigate risks and grasp opportunities. Values & Culture Our reputation is created by the way the people within our member firms act with clients, colleagues and their communities. What we want We will build our reputation as the best firm to work with by ensuring that our people, our clients and our communities achieve their full potential. Organization Les Chtis Comptables is a small but professional firms providing audit, tax and advisory services. We have more than 18 outstanding professionals working together to deliver value across the mainland France.

Topics Changing markets and business environment The future of any organization is influenced by understanding of economic, social and technological challenges. Companies need to adapt to turn threats and challenges into opportunities. Climate change and sustainability Today, climate change and sustainability issues are rising to the top of corporate agendas. Business is engaged; global trends and stakeholder demands have seen to that. Corporate reporting Forces are now converging towards enhanced reporting integrating financial and non-financial information to more effectively communicate your company’s story. Finance Dynamic and challenging markets, a changing regulatory landscape, and intense pressure on cost containment are just some of the issues that have contributed to the elevation of finance to be a strategic corporate force.

SERVICES services audit tax advisory

OFF PAGE TECHNIQUES SEO ARTICLE WRITING QUESTIONS & ANSWERS DIRECTORIES

WHAT IS AN SEO ARTICLE ? SEO ARTICLES ARE FOCUSED ON GRABBING THE ATTENTION OF THE SEARCH ENGINES USING SPECIFIC, TARGETED KEYWORDS WHILE KEEPING THE SUBJECT ATTRACTIVE TO HUMANS. First written as a normal article, can be on site or off site Keywords added to the article to increase the website’s ranking Link to the company’s site within the article Unique and value added article

HOW TO WRITE AN SEO ARTICLE BALANCE BETWEEN HUMANS AND CRAWLERS YOUR ARTICLE SHOULD CONTAIN ≈5% OF KEYWORDS. KEYWORDS ARE TO BE CHOSEN WISELY WITH GOOGLE’S KEYWORD TOOL PROVIDE UNIQUE AND HIGH QUALITY CONTENT (TEXT & IMAGES) YOU WANT READERS TO LIKE IT AND SHARE IT ON OTHERS WEBSITES GOOGLE RANKING PREFER UNIQUE CONTENT INCLUDE HYPERLINKS DIRECTED TO YOUR WEBSITE IDEAL LENGTH IS AROUND 650 WORDS

EXAMPLE OF AN SEO ARTICLE : HOW IMPORTANT IS BUSINESS ACCOUNTING FOR YOUR BUSINESS ? SHORT AND PRECISE ARTICLE ABOUT A PARTICULAR TOPIC RELEVANT AND UNIQUE ARTICLE OFFERING ADDED VALUE AND KNOWLEDGE TO THE READER HIGH PRESENCE OF KEYWORDS HYPERLINK TO THE COMPANY’S WEBSITE

High Concentration of keyword

Hyperlink to the company’s website

Links to the firm’s website Shareable content

QUESTIONS & ANSWER we will be looking specifically at Off-Page SEO and another most effective way to increase our page rankings on search engines For instance:

QUESTIONS & ANSWER QUESTION AND ANSWER CONTENT IS PERFECT FOR MODERN SEARCH ENGINES BECAUSE IT PROVIDES BOTH KEYWORD-RICH CONTENT AND INCLUDES SOME ELEMENT OF USER INTENT, IMPROVING PAGE RANKINGS AND MAKING INFORMATION EASIER TO FIND. PUBLIC Q&A SITES LIKE YAHOO! ANSWERS, QUORA AND ANSWERHUB SELECTING RELEVANT QUESTIONS AND ANSWERING THOSE QUESTIONS, TO BUILD UP YOUR REPUTATION AS SOMEONE THAT IS AN EXPERT IN YOUR CHOSEN FIELD. YOU CAN PLACE A LINK TO YOUR WEBSITE IN THE CONTENT CREATING YOUR OWN Q&A FORUM ON YOUR SITE

DIRECTORY SUBMISSION WHAT IS IT? AN OBSOLETE MEAN? AIM: - SELECT NICHES DIRECTORIES - SELECT THE RIGHT CATEGORY

HOW TO SUBMIT YOUR WEBSITE?

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