WIS Workshop on Information Access Enablers Geneva 17 May 2010 How should WMO Members better enable successful online information providers to take advantage of the wealth of WMO data and information?

WIS Workshop on Information Access Enablers Geneva 17 May 2010 How should WMO Members better enable successful online information providers to take advantage of the wealth of WMO data and information? HOW SHOULD WMO MEMBERS PROMOTE STRONGER DATA USER SERVICES?

WIS Workshop on Information Access Enablers Geneva 17 May 2010 How should WMO Members better enable successful online information providers to take advantage of the wealth of WMO data and information? HOW SHOULD WMO MEMBERS PROMOTE STRONGER DATA USER SERVICES?

WIS Workshop on Information Access Enablers Geneva 17 May 2010 How should WMO Members better enable successful online information providers to take advantage of the wealth of WMO data and information? HOW SHOULD WMO MEMBERS PROMOTE STRONGER DATA USER SERVICES?

WIS Workshop on Information Access Enablers Geneva 17 May 2010 IABM –International Association of Broadcast Meteorology

WIS Workshop on Information Access Enablers Geneva 17 May 2010 IABM –International Association of Broadcast Meteorology –Observer status at WMO since 1999 –The view of the professionals working in broadcast media in direct contact with the public

WIS Workshop on Information Access Enablers Geneva 17 May 2010 ACTIVA MULTIMEDIA –2007 –Provides weather services

WIS Workshop on Information Access Enablers Geneva 17 May 2010

Jay Trobec at WCC3 –60% of on air USA weather people thinks: “Climate Change is a nonsense”

WIS Workshop on Information Access Enablers Geneva 17 May 2010 WIS catalogue is Technical data that can be used for technical and scientific purposes

WIS Workshop on Information Access Enablers Geneva 17 May 2010 WIS catalogue is Technical data that can be used for technical and scientific purposes General public has to get direct advantages of this data. –Save life and property and make easier living

WIS Workshop on Information Access Enablers Geneva 17 May 2010

Current public and commercial services present, as a rule, “raw” data on environmental facts and predictions. But raw environmental data are not self-explanatory. To be informative, they require an interpretation and a tailoring to the interest and knowledge profiles of the citizens.

WIS Workshop on Information Access Enablers Geneva 17 May 2010 Data requires a cross-border information service that provides user-tailored analysis, interpretation, and multilingual communication Needs interpretation of the environmental data with respect to their relevance to legal regulations, specific health/security/well being and interest profiles and/or specific cultural backgrounds

WIS Workshop on Information Access Enablers Geneva 17 May 2010 ADD VALUE concept

WIS Workshop on Information Access Enablers Geneva 17 May 2010 To reach the general public: There is the need of a defined commercialization/dissemination model of these services for both private and public institutions using the internet, mobile phone services, TV and broadcast and the printed media as distribution media.

WIS Workshop on Information Access Enablers Geneva 17 May 2010 GIVEN SERVICE concept

WIS Workshop on Information Access Enablers Geneva 17 May 2010 How should WMO Members better enable successful online information providers to take advantage of the wealth of WMO data and information? HOW SHOULD WMO MEMBERS PROMOTE STRONGER DATA USER SERVICES?

WIS Workshop on Information Access Enablers Geneva 17 May 2010 Very valuable WMO data and information –Has to become in more DATA USER SERVICES

WIS Workshop on Information Access Enablers Geneva 17 May 2010 Very valuable WMO data and information more DATA USER SERVICES Better&safer leaving for the General Public

WIS Workshop on Information Access Enablers Geneva 17 May 2010 On board both public and private –Rapid adaptation / commitment & long term investment Clear rules –Add value / given service

WIS Workshop on Information Access Enablers Geneva 17 May 2010

Express the aim to serve the general public Ensures the increase in revenues through taxpayers –New services and new markets (like GIS/GPS)

WIS Workshop on Information Access Enablers Geneva 17 May 2010 How should WMO Members better enable successful online information providers to take advantage of the wealth of WMO data and information?

WIS Workshop on Information Access Enablers Geneva 17 May 2010 How should WMO Members better enable successful online information providers to take advantage of the wealth of WMO data and information? By opening this data to both public and private sectors, with as small restrictions as possible

WIS Workshop on Information Access Enablers Geneva 17 May 2010 Tomàs Molina Chief Meteorologist Televisió de Catalunya Vice-chairman IABM

WIS Workshop on Information Access Enablers Geneva 17 May 2010