WELCOME NISHA DANIEL B. ed ENGLISH AVILA COLLEGE OF EDUCATION

MASS MEDIA IN EDUCATION “Anyone who tries to make a distinction between education and entertainment doesn’t know the first thing about either.” Marshall Mc Luhan Education and Media are integral part of learning. They form a person and transform society.

Introduction Mass media is everywhere , it has become a part of our daily life. The media plays a dominant role in the learning process. Mass media has potential to shape personality, change the way we perceive and understand the world and our immediate reality.

TYPES OF MASS MEDIA E TV Radio News papers Journals Movies CD/DVD’s Internet Social networking sites

EDUCATIONAL TRAINING VOUCHER etv The Education and Training Voucher Program helps youth aging out of foster care to make the transition to self-sufficiency and receive the education, training and services necessary to obtain employment. This program is designed to help youth who were in foster care pay for post-secondary education or training. 

RADIO Radio is a powerful mass medium used in education for disseminating information, imparting instruction and giving entertainment. Radio has the power to bring the world to the classroom and programme could be presented as textbooks on the air

NEWS PAPER The importance of newspaper has been increased greatly by the spread of education. Education sharpens one’s curiosity about events in distant lands and also makes one conscious of the necessity to maintain one’s reading habits. In both respects the newspaper appeals most, especially if one finds little time to read books.

JOURNALS Journals are an incredibly flexible instructional tool, useful across the entire curriculum. While often used as a class startup activity, it is used primarily to give students an opportunity to speculate on paper, confident that their ideas, observations, emotions and writing will be accepted without criticism.

MOVIES Using movie is a resource in experiential ways to teach content, concepts, and skills, to provide relevance, to meet the learning needs of all students and to extend the learning process beyond the classroom walls. Experiencing movie promotes reflective practices , inquiry based learning ,co operative learning , project-based learning which are woven throughout the curriculum.  

CD/DVD’s CD/DVD video will revolutionize teachers' access to and ability to utilize video resources for teaching. It's a revolutionary change because the digital format gives the user a degree of access and control over video presentation content never before possible. CD/ DVD technology builds on the laserdisc concept of instant accessibility to video segments by use of frames and adds some cool options that enhance lessons and help students become active learners. Students are more likely to be active learners if engaged in their work using CD/DVDs.

INTERNET The Internet offers a unique opportunity to use new educational materials that can link students' activities in schools. On the curriculum side, such materials should extend the demonstration, simulation and information display capabilities of the teachers while, on the personal side, they should provide both individual and co operative project work proposals for students, exercise and self-assessment tools, optional information and advanced learning and leisure resources.

SOCIAL NETWORKING SITES Use of social media under the strict guidance of teacher can help student to evaluate the quality of information. After collecting the information, students should be able to synthesize and present. This process of creating, analyzing and evaluating information with proper exposure in social media helps student to develop critical thinking. In this entire process, the role of teacher or the importance of teacher is critical because they are the one who guide their students in this process.

“Education is the most powerful weapon which you can use to change the world” Nelson Mandela Mass media has impact on different stages of formal and informal education whether it is primary school, technical institutions or in research. The choice of media has a significant bearing on the quality of education Mass media is a gift to education which in turn is a blessing to humanity.

THANK YOU