Coldwell Banker Vanguard Previews
COLDWELL BANKER ® VANGUARD REALTY ‣ Established in 1977, Vanguard Realty has been in business for over 35 years ‣ Over 200 sales associates located in 7 offices throughout the Jacksonville area ‣ Among the Top 25 Coldwell Banker franchises in the US ‣ Largest National Brand in the Northeast Florida Multiple Listing Service ‣ Servicing Duval, St. Johns, Clay and Nassau Counties Coldwell Banker Previews International ® 2
COLDWELL BANKER ® VANGUARD REALTY ~ EXPERT REPRESENTATION Knowledge is the Difference ~ WHY PREVIEWS ® History is the Difference A Track Record of Experience ~ UNPARALLELED EXPOSURE Global is the Difference Comprehensive Internet Marketing Mobile Marketing Exceptional Advertising Local Programs ~ LUXURY HOME EXPERIENCE Local Market Expertise
OUR COMMITMENT TO YOU With every Coldwell Banker Previews International ® client, and with every home they list, each Coldwell Banker ® office and agent works hard to earn their reputation all over again. Coldwell Banker Previews International ® COLDWELL BANKER ® VANGUARD REALTY 4
WHY PREVIEWS ®
A LEADER IN LUXURY REAL ESTATE In 1906, Colbert Coldwell founded a Coldwell Banker ® with a philosophy different from others of the day: the customer’s best interest above all. During the last 109 years, Coldwell Banker Previews International ® has grown to become one of the premier residential real estate organization in North America. Coldwell Banker Previews International ® WHY PREVIEWS ® HISTORY IS THE DIFFERENCE 6
OUR VISION – EXCEPTIONAL REPRESENTATION FOR EXCEPTIONAL PROPERTIES. Coldwell Banker Previews International ® is a network of representatives dedicated to creating exceptional real estate experiences for our customers and communities through the passionate delivery of truly remarkable service. Coldwell Banker Previews International ® WHY PREVIEWS ® HISTORY IS THE DIFFERENCE 7
Coldwell Banker Previews International ® FORMULA FOR SUCCESS Coldwell Banker Previews International ® is successful because of a simple formula: ‣ Local, national and international luxury real estate market leadership ‣ Global strength with an unparalleled network ‣ Commitment to service excellence at every level of the organization ‣ Leading-edge marketing to position properties for maximum exposure to appropriate clientele WHY PREVIEWS ® HISTORY IS THE DIFFERENCE 8
Coldwell Banker Previews International ® WHY PREVIEWS ® A TRACK RECORD OF EXPERIENCE 9 We have the tools to assist you in your luxury business. Currently, Coldwell Banker Preview® International handles an average of $106 million dollars in luxury home sales every day.
The average sales price for luxury home transaction listed and/or sold by the Coldwell Banker Previews International ® program in 2014 was $1.9 million. *Data based on closed and recorded transaction sides of homes sold for $1 million or more as reported by affiliates in the U.S. Coldwell Banker ® franchise system for the calendar year $USD. Coldwell Banker Previews International ® WHY PREVIEWS ® A TRACK RECORD OF EXPERIENCE 10
In a survey of Wall Street Journal subscribers, Coldwell Banker ® ranked #1 among all measured REALTORS ® as the company they would consider using for future real estate transactions.* *Source: 2009 Residential Real Estate Survey: The Wall Street Journal marketing dept. /Beta Research Corp. For more details on the Wall Street Journal’s 2009 Residential Real Estate Study, please contact Deborah Falcone, or Coldwell Banker Previews International ® WHY PREVIEWS ® A TRACK RECORD OF EXPERIENCE 11
UNPARALLELED EXPOSURE
When you list your home with Previews ® you gain access to an international referral network. ‣ More than 3,200 residential real estate offices ‣ Approximately 90,000 sales associates in 50 countries and territories ‣ Only 8% of our sales agents are certified Previews Property Specialists Coldwell Banker Previews International ® UNPARALLELED EXPOSURE GLOBAL IS THE DIFFERENCE 13
UNPARALLELED EXPOSURE COMPREHENSIVE INTERNET MARKETING Featuring more than 15,000 luxury property listings, coldwellbankerpreviews.com allows potential buyers a preview of your property 24 hours a day, 7 days a week. AWARD-WINNING WEBSITE “Best Real Estate Website” by the Web Marketing Association. Gold Level Award Winner in the League of American Communications Professionals 2005 Spotlight Awards for Print, Video & Web Communications Competition. Coldwell Banker Previews International ® 14
Coldwell Banker Previews International ® listings are distributed to a network of prominent real estate websites to generate additional exposure. Coldwell Banker Previews International ® UNPARALLELED EXPOSURE COMPREHENSIVE INTERNET MARKETING 15
UNPARALLELED EXPOSURE MOBILE MARKETING Just as the Internet changed the way people search for homes, mobile technology has changed habits even more. Coldwell Banker ® has stayed on the forefront of those changes with its ever-evolving mobile technology tools. MOBILE MARKETING Coldwell Banker Previews International ® ColdwellBanker.com iPad App 16 ColdwellBanker.com for iPhone, Blackberry & Android
Coldwell Banker Previews International ® Coldwell Banker Previews Better representation ‣ Internationally ‣ Nationally ‣ Locally COLDWELL BANKER PREVIEWS
LUXURY HOME EXPERIENCE KNOWLEDGE IS THE DIFFERENCE