ACTing Project s ocial Agents promoting active ageing through ICT.

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Presentation transcript:

ACTing Project s ocial Agents promoting active ageing through ICT

ACTing Project Use of ICT by the European elderly

ACTing Project Use of ICT by the European elderly

ACTing Project Use of ICT by the European elderly For the first time, half of adults ages 65 and older are online (2013) Once online, most seniors make internet use a regular part of their lives. Seven in ten seniors own a cell phone, up from 57% two years ago One in three online seniors uses social networking sites like Facebook and LinkedIn.

ACTing Project The emotional state and lifestyle will strongly condition the motivation and attitude towards ICT Attitude and motivation of elderly people towards ICT Recognize the importance of technology. So literally say: "ICT can help me“ but show a strong distance towards ICT as a support tool to meet these needs. LONELINESS The conservative approach does not provide the integration of ICT. So some say: "ICT is not for me, I get lazy." CONSERVATISM Pro-technology : positive attitude present "ICT is an opportunity." Anti-technlogy: reaffirmation in his active lifestyle. They say “ICTs don’t contrbute anything” ACTIVE ATTITUDE

ACTing Project ICT needs pyramid Attitude and motivation of elderly people towards ICT

ACTing Project Attitude and motivation of elderly people towards ICT

ACTing Project Attitude and motivation of elderly people towards ICT Main barriers and limitations: LACK OF MOTIVATION FUNCTIONAL LIMITATIONS ECONOMIC LIMITATIONS The most important. In the absence of a motivational boost, there is no recognition of need or desire to use. With some limitations in physical or mental abilities. Difficulty in the learning process. Attitudal profile: resignation and obligation Intimidate to make use of ICT and access them May be when the person is already using ICT, rarely a priori.

ACTing Project Attitude and motivation of elderly people towards ICT Keys to understanding the attitudes towards ICT They feel more prepared to access ICT. People who have had previous experience in the workplace Emotional status, self-esteem, hope, will condition also significantly ICT access and motivation for learning. The physical and mental condition of people Being alone, the presence of children at home, grandchildren, a dynamic social environment, actively assist senior centers... are therefore strongly affect both the ability to access and acquire the willingness to learn how to access ICT. The family and social context of the older person

ACTing Project Attitude and motivation of elderly people towards ICT So we recommend a triple effort : Helping to change of mind: an appropriate design strategies and content accessibility. Innovation, transforming the devices and programs to further facilitate the use and access. Improving user experience tailored to their needs, abilities and interests. In learning, planning extensive training in mobile and Internet telephony by mobile operators, social work, foundations, governments, families, NGOs, etc.. and naturally inform and disseminate what is done. This is a segment of the population with little technological culture, which determines the low motivation and hinders the learning process.