Setting our Sites on the Cloud Carl Ford Co-Founder, Crossfire Media

Viewers 60% – Watch Video – Browse the Web – Read Books – Shop – Games Doers 40% – Drive – Talk – – Post – Socialize

Everyone thinks their part of the Elephant is Everything

The Cloud represents the Next Phase of Internet

PerformancePlacesPeoplePower Four P’s of the Cloud

B B BEWARE THE MIDDLEWARE

IT DISTRIBUTE ENTERPRISES SECURE CDNS CACHE CARRIERS OPTIMIZE IT DISTRIBUTE ENTERPRISES SECURE CDNS CACHE CARRIERS OPTIMIZE

Viewing 60% of the time 80% of the traffic 20% of the Price Doing 40% of the time 20% of the traffic 80% of the Price

PEOPLE – Millennials – Communities – Clusters – THE SEINFELD EFFECT THINGS – Applications – Sensors – Devices PLACES – Global – Mobility – Mobile – Choice SITUATIONS – Evolution of the Web – Augmenting Reality – Contextual

So What’s The Big Picture

We Are on Information Overload

We May Need an External Interface

Engineering to Mask Simplicity

And It May Look Nothing Like What We Expected

We May a Tail to Balance

The Connection will be worth it

Enjoy the Ride

Thank You for your Time