Presents Your Station Here

What is the “Kidd Kraddick in the Morning” Show? With the cast’s individual personalities and lively discussions on every-day subjects, the show creates a powerful emotional bond with its audience and covers topics that moms and daughters alike want to hear. It’s a show that mom can listen to in the car with the kids and know the show will never embarrass her. Often described as an “emotional roller coaster,” Kidd Kraddick in the Morning is renowned for being completely irreverent and hilarious one moment, then profoundly touching the next. It’s the closest thing to Oprah on the radio. A family-friendly, character-based reality show. Every morning, Kidd and the gang reveal everything about their lives. The show is a daily soap opera that listeners won’t miss. A female ratings machine where mothers and daughters to coeds and working women can enjoy the same show and find a commonality. A morning show with true star power. The biggest celebrities call in and visit the show routinely. Five hours daily, 5AM-10AM CT. A 1 hour warm up show from 5a-6a and live daily content 6a-10a CT Delivered live via Starguide Interaction with audiences nationwide through fax, and a toll-free phone number.

Women New Orleans LA+92.3% Reno NV+50.0% Tyler Longview TX+60.0% Audience Growth Source: Arbitron Metros, Fall 2004 vs Spring 2005, AQH

Top Ranked Stations in Their Metros During The Kidd Kraddick Time Period Source: Arbitron Metros, Spring 2005 AQH Women KXXM-FM #2San Antonio WEZB-FM #3New Orleans WFMF-FM #1Baton Rouge WXYK-FM #3Biloxi KTYL-FM #1Tyler-Longview KMMX-FM #1Lubbock WWKZ-FM #1Tupelo KQIZ-FM #1Amarillo KTSR-FM #3Lake Charles KXIX-FM #1Bend WPFM-FM #5Panama City KQLQ-FM #4Monroe KNIN-FM #1Wichita Falls KMDX-FM #5San Angelo WJDQ-FM #3Meridian

Source: Sex/Age – Arbitron Nationwide, Spring 2005, AQH Means and All Other – MRI Spring 2005, Base Adults 18+, CHR Format Profile of the Kidd Kraddick Listener (based on CHR Format) Average HHI: $68,000 Average # of People in HH: 3.5 Average # of Children in HH: 1.9 Composition- Base A18+ Male42% Female58% % % % Graduated High School30% Attend College35% Graduated College21% Work full/part time76% Work for a Business Firm45% Work in Banking/Acctg or Finance15% Work in Sales18% Work in General Mgmt14% Composition- Base A18+ Single46% Married43% Divorced/Separated10% Engaged 9% Parent57% Child Under 629% Child % Child % Own a Home60% Live in A&B Counties77% Live in C&D Counties23%

Product Usage by Kidd Kraddick Listeners Women Automobiles/Automotive Supplies Beverages Clothing & Shoes Dining Out Electronics Financial Services Health & Personal Care Products Home Appliances/Furnishings/Improvements Leisure Activities Pet Products Shopping Snacks Travel Baby Products

Source: Mediamark Research Inc., Spring 2005; Base – Adults 18+ CHR Radio Listeners are Consumers of Automobiles/Automotive Supplies Women (in last year) Index to A18+ Bought/Leased New Vehicle240 Bought Used Vehicle241 Decision Maker for Vehicle237 Primary Person Responsible for Maintenance243 Replaced Brake Lining /Pad237 Did Tune-Up246 Bought Air Filters234 Bought Anti-Freeze/Coolant235 Bought Batteries for Vehicle230 Bought Motor Oil 235 Bought Oil Filters229 Bought Tires244 Bought Windshield Wipers237 How to Read: Women who bought/leased a new vehicle in the last year are 140% more likely to listen to CHR formatted radio than the general population of Adults 18+

Source: Mediamark Research Inc., Spring 2005; Base – Adults 18+ CHR Radio Listeners are Consumers of Beverages Women 18-34: Index to A18+ Drink Alcoholic Beverages239 Drink Beer/Ale251 Drink Bottled Water/Seltzer235 Drink Diet Carbonated Soft Drinks230 Drink Non-Diet Carbonated Soft Drinks234 How to Read: Women who drink alcoholic beverages are 139% more likely to listen to CHR formatted radio than the general population of Adults 18+

Source: Mediamark Research Inc., Spring 2005; Base – Adults 18+ CHR Radio Listeners are Consumers of Clothing and Shoes Women who Bought in the last year: Index to A18+ Athletic Shoes246 Men’s Clothing215 Women’s Clothing237 Shoes243 Sports Clothing241 How to Read: Women who bought athletic shoes are 146% more likely to listen to CHR formatted radio than the general population of Adults 18+

Source: Mediamark Research Inc., Spring 2005; Base – Adults 18+ CHR Radio Listeners Dine Out Women : Index to A18+ Dined Out In Last Year235 Ate In Family Restaurants/Steak Houses in Last 6 Months242 Used Fast Food/Drive-In Restaurants in Last 6 Months236 How to Read: Women who dined out in the last year are 135% more likely to listen to CHR formatted radio than the general population of Adults 18+

Source: Mediamark Research Inc., Spring 2005; Base – Adults 18+ CHR Radio Listeners are Consumers of Electronics Women : Index to A18+ Own a Home Personal Computer240 Decision Maker for Home PC225 Bought Home PC in last 2 years232 Use PC at Work249 Have Call Waiting on Phone244 Have Caller ID on Phone234 Personally Used 800/888/900 #s229 Decision Maker for TV Set231 Have a Large Screen TV Set228 Went to Video Store in last month251 Bought Blank Video Tapes in last 6 months 229 Bought Pre-Recorded Audio Tapes/CDs in last year253 Bought Batteries in last 6 months239 Own a Cell/Digital Phone246 How to Read: Women own a home personal computer are 140% more likely to listen to CHR formatted radio than the general population of Adults 18+

Source: Mediamark Research Inc., Spring 2005; Base – Adults 18+ CHR Radio Listeners are Consumers of Financial Services Women : Index to A18+ Have a Savings Account243 Have an Interest Checking Account222 Have a Non-Interest Checking Account 240 Have a 1 st Home Mortgage206 Own Securities216 Have an IRA or 401K219 Have a Credit Card in own name244 Have 3+ Credit Cards233 How to Read: Women who have a savings account are 143% more likely to listen to CHR formatted radio than the general population of Adults 18+

Source: Mediamark Research Inc., Spring 2005; Base – Adults 18+ CHR Radio Listeners are Consumers of Health & Personal Care Products Index to A18+ Use Adhesive Bandages228 Used Cold, Sinus, and Allergy Remedies230 Used Cough Drops235 Used Headache Remedies and Pain Relievers234 Used Indigestion Aids & Upset Stomach Remedies222 Used Dental Floss238 Used Mouthwash246 Used Deodorants And Antiperspirants236 Used Electric Shavers242 Used Razor Blades234 Used Disposable Razors246 Used Lip Care237 Used Conditioners235 Used Shampoo234 Used Shaving Creams or Gels240 Used Suntan & Sunscreen Products239 Used Vitamins & Dietary Supplements220 Used Facial Moisturizers232 Used Coloring Products250 Used Hair Styling Gels & Lotions234 Used Lipstick & Lip Gloss238 Used Loose Face Powder244 Used Nail Care Products & Polish238 Women (in last 6 months): Index to A18+ How to Read: Women who use adhesive bandages are 128% more likely to listen to CHR formatted radio than the general population of Adults 18+

Source: Mediamark Research Inc., Spring 2005; Base – Adults 18+ CHR/ AC Radio Listeners are Consumers of Home Appliances/Furnishings/Improvements Women : Index to A18+ (in last year) Bought HH Furnishings 244 Bought HH Appliances & Durables 242 Did Home Remodeling 233 Did Home Improvements233 Do-It-Yourselfer of Home Improvements231 Bought Tools 211 How to Read: Women who bought HH furnishings in the last year are 144% more likely to listen to CHR formatted radio than the general population of Adults 18+

Source: Mediamark Research Inc., Spring 2005; Base – Adults 18+ CHR Radio Listeners are Participants of Leisure Activities Go Camping216 Go to the Beach264 Barbecue221 Go to Live Theater224 Go to Museums215 Go to Bars/Night Clubs270 Belong to a Book Club181 Play Cards237 Surf the Net234 Play Video Games236 Attend Movies245 Participate in Sports240 Attend Sporting Events249 Golf224 Have a Regular Exercise Pgm (2+ times/wk)248 Bought Sports Recreation Equipment234 Bought Lottery Ticket262 Women (In last year) : Index to A18+ How to Read: Women who went camping in the last year are 116% more likely to listen to CHR formatted radio than the general population of Adults 18+

Source: Mediamark Research Inc., Spring 2005; Base – Adults 18+ CHR Radio Listeners are Consumers of Pet Products Women : Index to A18+ Household Owns a Cat 243 Household Owns a Dog242 Household Used Cat Food (last 6 mos)254 Household Used Dog Food (last 6 mos)245 Household Used Cat/Dog Treats (last 6 mos)257 Household Used Tick Care Products (in last yr)232 How to Read: Women who own a cat are 143% more likely to listen to CHR formatted radio than the general population of Adults 18+

Source: Mediamark Research Inc., Spring 2005; Base – Adults 18+ CHR Radio Listeners are Shoppers Women Shopped In: Index to A18+ Appliance Hardware Stores 234 Convenience Stores235 Department, Clothing, Variety Stores238 Drug Stores239 Food, Grocery & Warehouse/Club Stores237 Shoe Stores252 Ordered By Internet222 How to Read: Women who shop in appliance hardware stores are 134% more likely to listen to CHR formatted radio than the general population of Adults 18+

Source: Mediamark Research Inc., Spring 2005; Base – Adults 18+ CHR Radio Listeners are Consumers of Snacks Women (Used/Bought in last 6 months): Index to A18+ Chewing Gum241 Breath Fresheners246 Mints250 Hard Roll Candy246 Indiv. Regular Size Candy237 Packages of Miniature Candy222 Nuts223 Popcorn237 Corn & Tortilla Chips & Cheese Snacks234 Potato Chips244 Pretzels248 Cookies246 Doughnuts244 Snack Cakes244 Ice Cream Bars/Sandwiches/Bon Bons242 Ice Cream/Ice Milk/Sherbert238 Meat Snacks255 How to Read: Women who bought chewing gum in last year are 141% more likely to listen to CHR formatted radio than the general population of Adults 18+

CHR Radio Listeners are Consumers of Travel Women : Index to A18+ Took a Plane Trip in Last Year218 Took a Domestic Trip 226 Took a Domestic Personal Trip230 Took a Domestic Business Trip168 Took a Foreign Trip231 Stayed in a Hotel/Motel222 Visited a Theme Park263 Source: Mediamark Research Inc., Spring 2005; Base – Adults 18+ How to Read: Women who took a plane trip in the last year are 118% more likely to listen to CHR formatted radio than the general population of Adults 18+

CHR Radio Listeners are Consumers of Baby Products Women who Brought/ Used in the last 6 months: Index to A18+ Baby Furniture181 Children’s Clothing221 Infant Cereal199 Disposable Diapers220 Baby Lotion230 Baby Oil242 Baby Powder253 Baby Shampoo221 Liquid Baby Bath215 Teething Remedies245 Baby Wipes222 Children’s Cold Tablets & Liquids221 Children Vitamins214 Source: Mediamark Research Inc., Spring 2005; Base – Adults 18+ How to Read: Women who bought baby furniture in the last 6 months are 81% more likely to listen to CHR formatted radio than the general population of Adults 18+