Building and Running an Advocacy Campaign. Community A Broad Framework for Advocacy Campaigns Policy Media Advocacy Taken from Nancy Amidei’s “So You.

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Presentation transcript:

Building and Running an Advocacy Campaign

Community A Broad Framework for Advocacy Campaigns Policy Media Advocacy Taken from Nancy Amidei’s “So You Want to Make a Difference” published by OMB Watch 2002

Community: Grassroots & Grasstops Coalitions Letters, Calls, Rallies Web 2.0 Business, faith leaders and other unlikely allies

Media: Messaging and Strategic Communications Thinking about how to talk about your policy agenda Garnering attention to help promote your policy agenda Turning crisis into opportunity

Opportunity to learn from one another since you are the experts! Talk about what it looks like when we tie the pieces together Why did we choose these topics?