How to Start an eBusiness Greg Shorts CIS 126. Find and Secure a Domain Name Figure out a Domain Name that will Work –Use a register to secure and park.

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Presentation transcript:

How to Start an eBusiness Greg Shorts CIS 126

Find and Secure a Domain Name Figure out a Domain Name that will Work –Use a register to secure and park your name

Select a host See examples from godaddy.com

Review Legal Issues Age – Under 13 Copyright User agreements Privacy Interstate commerce Shipping Warranties Trade Secrets – View Source Others

Accepting Payments Paypal or Other Internet Payment –Easy Set-up –Low Cost Credit Cards –Wide Acceptance –Costly to low volume users Checks/Money Orders –Delay in fulfillment

Creating a sticky site Crete reasons for users to come back – lists –Chats –Discussion boards –Pools –News, content and more

Marketing Online Promotions Offline Promotions Search Engine Optimization

Search Engine Considerations Meta-Tags –Keywords –Description Title Domain Name Crawler Considerations –Flash Restrictions

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