Structuring a Business Plan EMBA Class of 2017. Why Create a Business Plan?

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Presentation transcript:

Structuring a Business Plan EMBA Class of 2017

Why Create a Business Plan?

Types of Plans Complete, Dehydrated/Summary, Operational Startup, Existing For-Profit, Non-Profit Customized, Fill-in-the-Blank

Introduction Cover page Table of Contents Executive Summary

Business and Industry Business Description Environmental & Industry Analyses Competitive and Market Analyses

Marketing Plan Product Price Place Promotion

Operations Plan

Organizational Plan (The Team)

Financial Plan Financial Needs Pro-Formas (cash flow statement) Break-Even Analysis Financial Statements Debt vs Equity

Conclusion Cover Page Executive Summary Business & Industry Marketing Plan Operations Plan Organizational Plan (Team) Financial Plan

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