A Look into Samsung By Sharmin Ahmed

Samsung’s Beginnings With thirty thousand Korean Won, Byung-Chull Lee opened Samsung on March 1st 1938 in Taegu, Korea. Around the late 1960s, Samsung entered the electronics industry and in the mid 1970s, it began construction and shipbuilding industries. After the death of Byung-Chull Lee in 1987, his company was divided into four business groups- Samsung Group, Shinsegae Group, CJ Group and Hansol Group. Recently Samsung has  begun construction on building the world's largest mobile phone factory in the Thai Nguyen province of Vietnam.

10 000 x3= 30 000 Byung- Chull Lee How Samsung looked in 1938

Products At first Byung-Chull Lee’s business primarily focused on  trade export, selling dried Korean fish, vegetables, and fruit to Manchuria and Beijing. Samsung no longer sells dried fish, fruits or vegetables like it used to instead it sells mobile phones, home appliances, televisions, cameras and camcorders, computing electronics like PC and monitors. Last but not the least accessories like phone cases, tablet cases and television accessories.

Before After Fruits and vegetables One method of drying fish. Other method- just lay the fish on ground Fruits and vegetables

Areas Served Samsung is a nationwide company. It is found all around the world. There are approximately one hundred ninety-six countries in the world today. The following slide lists some countries where Samsung is located in.

Angola Botswana Madagascar China Japan North and South Korea Macedonia Ukraine United Kingdom 10. Argentina 11. Brazil 12. Mexico 13. Egypt 14. Iran 15. Saudi Arabia 16. Canada 17. United States of America

Financial Information Revenue is the amount of money that is brought into a company by its business activities. Samsung’s revenue from 2012 was 201,103,613 Korean Won (millions of KRW), this equates to 187,754,283 USD (thousands of USD) and 193 818 746.34 CAD as of October 15th. If Samsung were a country, it would probably be listed in between Czech Republic and Kuwait.

Subsidiaries Samsung is made up of several other companies referred to as subsidiaries. Subsidiaries are companies controlled by a holding company; a company that buys and possesses the shares of another company. Samsung’s subsidiaries are: Electronics, Machinery and Chemicals, Financial Services, Trade and Services and Affiliated Organizations.

Interesting Facts Samsung means “three stars.” It is named by Byung-Chull Lee, whose vision was for his company to become powerful and everlasting like stars in the sky. Samsung was ranked as the ninth most valuable global brand on the 2012 Interbrand Top Global Brand list. Samsung is investing $.8 billion between 2009 and 2013 to reduce eighty-five million tons of greenhouse gas.

Samsung headquarter in Samsung Town

Evolution of Logos Samsung Group logo. It is used from the late 1980s until replaced in 1992. Samsung Group Logo. This logo was used from the late 1969s until replaced in 1979. The Samsung Electronics logo, used from late 1980 until replaced in 1992. Samsung's current logo, in use since 1993.

Bibliography http://www.samsung.com/ca/aboutsamsung/corporateprofile/history.htmlhttp://www.phonearena.com/news/Here-are-20-facts-you-did-not-know-about-Samsung_id43250 http://www.samsung.com/ca/aboutsamsung/corporateprofile/download/2012_E_06.pdf http://www.samsung.com/ca/aboutsamsung/corporateprofile/affiliatedcompanies.html http://www.samsungvillage.com http://en.wikipedia.org/wiki/Samsung

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