Business Research and Report Writing Chapter 10 Business Research and Report Writing Student slides Business Communication Krizan, Merrier, Logan, & Williams
Learning Objective 1 Distinguish between formal and informal reports. Student slides Business Communication Krizan, Merrier, Logan, & Williams
Formal Reports May contain a title page, transmittal message, table of contents, list of illustrations, abstract, body, glossary, appendix, and reference list. Usually written in the third person. Use headings. Student slides Business Communication Krizan, Merrier, Logan, & Williams
Informal Reports May consist of a title page and body or only the body. May be formatted as a letter or a memo. Are written in the first person. Use headings. Student slides Business Communication Krizan, Merrier, Logan, & Williams
Learning Objective 2 Identify the types of informal reports. Student slides Business Communication Krizan, Merrier, Logan, & Williams
Types of Informal Reports Progress Periodic Technical Student slides Business Communication Krizan, Merrier, Logan, & Williams
Learning Objective 3 Identify and use the five steps for conducting research. Student slides Business Communication Krizan, Merrier, Logan, & Williams
Conducting Research Plan the research. Gather the information. Analyze the information. Determine the solution(s). Write the report. Student slides Business Communication Krizan, Merrier, Logan, & Williams
Learning Objective 4 Describe the components of a formal report. Student slides Business Communication Krizan, Merrier, Logan, & Williams
Formal Report Components Report cover Margins Line spacing Headings Internal source citations Numbering Student slides Business Communication Krizan, Merrier, Logan, & Williams
Learning Objective 5 List the advantages of correct report formatting. Student slides Business Communication Krizan, Merrier, Logan, & Williams
Advantages of Correct Report Formatting Good first impression Decreases time for the reader to gain confidence in report writer’s credibility Improves readability Helps the reader follow the organization of material Student slides Business Communication Krizan, Merrier, Logan, & Williams
Learning Objective 6 Write formal and informal reports. Student slides Business Communication Krizan, Merrier, Logan, & Williams
Formal and Informal Reports Are normally written in the first person Generally do not contain visual aids or material from secondary sources Are less structured May be formatted as letters or memos Formal Reports Are normally written in the third person May contain visual aids and material from secondary sources Have a detailed structure Student slides Business Communication Krizan, Merrier, Logan, & Williams