Multinational and Entry-Mode Strategies Assignment #4 September 24 & 29, 2015.

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Presentation transcript:

Multinational and Entry-Mode Strategies Assignment #4 September 24 & 29, 2015

Company Assignments Company Student Number Company Student Number Company Student Number JBS, S.A.36, 37Morrisons3, 24SABIC35, 13 A.P. Møller – Maersk38, 15AstraZeneca16, 28Royal Ahold22, 20 Woolworths Ltd.18, 12Skanska17, 14Wolseley plc7, 26 America Movil21, 2Vestas27, 33Aegon, N.V.30, 5 Koç Holding 8, 25 Alimentation Couche-Tard 10, 19Cardinal Health23, 42 Compass Group29, 31Rio Tinto Group4, 40CSL Limited9, 34 Magna International1, 6Ericsson11, 41 H & M Hennes & Mauritz 39, 32

For your assigned company: What is your company’s dominant multinational strategy? Given your primary country assignment, has your company entered that market? If so, what entry-mode did it use? Any advantages and disadvantages to this entry-mode given the national context of the country? If the company has not yet entered your primary country assignment, what entry-mode should it use to enter it. Any advantages and disadvantages to using this entry mode given the national context of the country?