Yuting Chen Ana Gonzalez Ximei Chen Elena Orozco

Kind of Business TOYS GAMES

Employees 30,293+ Revenue $ 6.2 billion Operating Income $ 1.0 billion Net Income $ 768 million Total Assets $ 5.6 billion Total Equity $ 2.6 billion Year 2011 Company Information

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Company Headquarters

Mr. Bryan G. Stockton Chief Executive Officer of Mattel, Inc. (CEO) Since January 1, 2012 Advisor of Toy Industry Association, Inc. Bachelor of Science in Business Masters Degree in Business Administration Salary $999,038 Company President

Company History Mattel was established in 1945 Harold Matson, Elliot Handler & Ruth Handler 1959 Barbie Doll Makes her Debut 1961 Ken Doll joins Barbie Doll 1978 Mattel Children’s Foundation

Products and Services

Successful Company Corporate Responsibility Products Safety Responsible Manufacturing

Marketing Television Radio commercials Magazine Newspaper Internet advertisements

Costumer Opinion Excellent Products Good Prices Durable Products Numerous Selection for all Ages

Helping the Community Mattel Philanthropic Vision To make meaningful difference, one child at the time. Mattel made a donation of $20 millions in cash, and product donations.

Important Facts  Internship Programs  Undergraduate Programs  Rank: 79  Diversity: 30% Minorities

MATTEL