LAVNIKA B, HARPREET B, JASMEET B, DANIELA L, PRABHJOT S. NORTH BEVERAGES
INTRODUCTION
TABLE OF CONTENTS Introduction Project Manager Human Resources Marketing Accounting
BACKGROUND INFORMATION IBT program for 5 years Principal: Pat Geale Founded 1978 Currently 1350 students About 142 staff members
BACKGROUND RESEARCH
BACKGROUND RESEARCH CONT.
PROJECT MANAGER
MISSION STATEMENT AND COMPANY VALUES North Beverages hopes to provide the customers with what we know as mouth watering beverages. Our smoothie makers and juice blenders will ensure that your beverage is exactly what you are looking for in a tasty savoury drink. Our mission is simple, to be a business which can successfully reach our goals and to achieve the most out of this venture as possible. By setting achievable goals we will be able to achieve maximum team performance. This in turn will improve our overall store performance. Customer satisfaction and bringing the ideas and values of our customer to our business will make it much easier to create a warm friendly business environment.
GOALS Increasing profits improving quality of goods Break even by the end of the year Pay off liabilities within a year Exceeding their expectations taste, quality and appearance Positive Feedback with Good ratings and review Successful branches at other location Great business model
ORGANIZATIONAL STRUCTURE Lavnika B (owner) Prabhjot S (owner) Jasmeet B (owner) Harpreet B (owner) Daniela L (owner) Shift A Employee 1 (Manager) Employee 2 (customer service rep) Shift C Employee 5 (Manager) Employee 6 (customer service rep) Shift B Employee 3 (Manager) Employee 4 (customer service rep) Shift D Employee 7 (Manager) Employee 8 (customer service rep)
LEADERSHIP APPROACH Democratic Approach Free Thought Idea Sharing Allows for easy feedback and concerns Almost equal control of decisions Team of owner’s get final decision
OWNERSHIP STRUCTURE Partnership Lavnika B (owner) Prabhjot S (owner) Jasmeet B (owner) Harpreet B (owner) Daniela L (owner) Starting as a partnership Expanding to franchise Owner’s also in charge of various aspects
RISK ASSESSMENT Risk Assessment Finding employees Gaining a large amount of customers Vandalism and theft Price conflicts Reaction Lower prices New promotional offers Overall; Takes action against our store
ENTREPRENEURSHIP CHARACTERISTICS All basic entrepreneur characteristics Skills which compose a successful entrepreneur Successful entrepreneur successful business Team owners as Entrepreneurs
RESOURCES (FACTORS OF PRODUCTION) All 4 factors Land for natural fruits Labour as our employees Capital as start up fee for machinery and rent Entrepreneurship as the owners ill take the risk to start up the business
HUMAN RESOURCE
RECRUITMENT Need 8 people per week 4 people per day Shift times Morning: 7:50-8:20 Third Lunch: 11:15- 12:15 Fourth Lunch: 12:30- 1:30 After school: 3:00- 3:30 Gaining attention Advertising Posters Annoucements TV Social networking sites
SELECTION Application process Criminal record check Resume & Recommendation Managerial, communication, multitasking skills Responsible, respectful, outgoing Interview Interview Check List Employee ‘s Name Level 1Level 2Level 3Level 4 Appearance Applicant has a sloppy appearance, bad posture and attire is not appropriate. Applicant show semi-sloppy appearance, poor posture and attire is not completely appropriate. Applicant has a good appearance, well posture and attire is appropriate. Applicant has excellent appearance, well posture and attire is exceeding. Knowledge Applicant has no knowledge in general of the company or inventory. Applicant has some knowledge in general of the company or inventory. Applicant has good knowledge in general of the company or inventory. Applicant has excellent knowledge in general of the company or inventory. Personality Applicant portrays a lazy, sloppy and impolite attitude. Applicant portrays lazy and poor attitude. Applicant portrays a good, polite and civilized attitude. Applicant portrays an outgoing, polite and civilized attitude. Skills Applicant shows no required skill. Applicant shows somewhat of the required skills. Applicant shows an appropriate amount of required skills. Applicant shows an outstanding amount of required skills. Overall/Other Comments
INTERVIEW QUESTIONS What are some of your skills? Do you have any experience? What are your strengths? What are your weaknesses Can you handle multiply tasks/responsibilities? Why are you applying for this job?
RIGHT TYPE OF STAFF Manager Motivated Responsible Experience as a leader Outgoing Communication skills Multitasking skills Customer Service Rep Responsible Communication skills Cooperative Time management skills Multitasking skills Outgoing
TRAINING AND ORIENTATION 1 week before school opening Completed by owners 1.Applicants will be welcomes and greeted 2.Tour of facility 3.Taught how to operate and run store 4.Taught different positions (cashier, manager etc.) 5.Break (get to know the staff etc.) 6.Hygiene 7.Safety 8.Closing remarks & questions
DEVELOPING POSITIVE ATTITUDES Everyone is encouraged to work to the best of their ability and keep a positive environment Ensured by the manager Performance system Employ of the month Rewards Coupons Discounts on merchandise Employee ‘s Name Hygiene PoorGoodExcellent Overall Attitude PoorGoodExcellent Organization PoorGoodExcellent Productivity PoorGoodExcellent Time Management PoorGoodExcellent Customer Satisfaction PoorGoodExcellent Overall/Other Comments
DEPARTURES/DISMISSALS Departures 2 weeks advance notice Exit interview Dismissals Verbal warning Written warning Exit interview Graduating Employees Exit interview
EXIT INTERVIEW QUESTIONS What is your reason for leaving? Did you receive enough training for your positions? Anything you would like to change about your position? Any comments on the workplace? What do you think we can do to improve the quality of our store? Would you recommend working here to others?
MARKETING
INTRODUCTION TO MARKETING These are need and wants Need food and drinks in order to survive Wants because there are already other options available Something that everyone can try. All groups, gender and type. Noticed many people with smoothies, coffee, tea etc.
TARGET MARKET Students and staff of North Park No one outside of North Park is allowed inside
COMPETITION Café also offers many of the same products But our prices will be cheaper Outside of school stores such as Foodland and Hasty Market North Beverages is closer and has cheaper products
PRICE Penetration pricing (setting a low price, then increasing) Physiological Pricing ($1.99 instead of $2.00) Survey stated people would pay between $2-$3
PRODUCT Smoothies, coffee, tea, fruit juices Different sized cups (smalls, mediums) different Superhero day special smoothie Nutritional information provided Organic Fruits 25% less sugar Low Fat Yogurt
PROMOTION Announcements for the first 2 weeks of school Posters Flyers Social Networking sites such as Facebook Frooty Fridays & Tea-Tastic Tuesdays
PLACE Channel of Distribution will be from Manufacturer/Producer Wholesalers Retailers (North Beverages) End Consumer (Staff and students are North Park) Purchasing in bulk Store located in the Commons Corner Students spend spare time and at lunch
ACCOUNTING
FIRST YEAR BALANCE SHEET North Park Convenience Projected Balance Statement September 31, and Sep 30/10 Oct 31/10 Nov 30/10 Dec 31/10 Jan 31/11 Feb 28/11 Mar 31/11 Apr 30/11 May 31/11 Jun 30/11 Increas e or Decrea se (-) Assets Cash Inventory Supplies Equipment Total Assets Liabilities Bank Loan Total Liabilities Owner's Equity North Beverages, Capital Total Liabilities and Owner's Equity
FIRST YEAR INCOME STATEMENT North Park Convenience Projected Income Statement September 31, and For Month Ended Sep 30/10Oct 31/10Nov 30/10Dec 31/10Jan 31/11Feb 28/11Mar 31/11Apr 30/11May 31/11Jun 30/11 Revenue Coffee/Tea Hot Chocolate Smoothies Fruit Juices Bottled Water Bubble Tea Pop/Soda cans Herbal Tea Chocolate Bars Candy Total Revenue Expenses Machinery Workers Fees1680 Rent Supplies Total Expenses Net Income
FIVE YEAR BALANCE SHEET North Park Convenience Projected Balance Statement September 31, and Jun 30/11Jun 30/12Jun 30/13Jun 30/14Jun 30/15 Increase or Decrease (- ) Assets Cash Cash Inventory Inventory Supplies Supplies Equipment Equipment Total Assets Total Assets Liabilities Bank Loan Bank Loan Total Liabilities Total Liabilities Owner's Equity North Beverages, Capital North Beverages, Capital Total Liabilities and Owner's Equity Total Liabilities and Owner's Equity
FIVE YEAR INCOME STATEMENT North Park Convenience Projected Income Statement September 31, and % of Total Reven ue 2011 % of Total Revenue 2012 % of Total Revenue 2013 % of Total Revenue 2014 % of Total Revenue 2015 Revenue Sales % Total Revenue Expenses Advertiseme nt % 1% Phone40 1% Electricity35 1% Rent % Salaries and Wages %32%33%31%32%
CONCLUSION Our business plan will be successful because we offer products that our target market will be wiling and able to buy. The price and place of the product and store is convenient. There will also be many promotions done through out the year therefore increasing our profits and making this business a success.
THANK YOU! THE END