Co-Creating knowledge locally Videos: An Example.

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Presentation transcript:

Co-Creating knowledge locally Videos: An Example

Background

Process: Client/Donor = Mainly Project driven

Project Manager + Creative Team+ Cultural Specialists = Develops concept and share with Client/Donor

Concept approved = Produce scripts = share

Produce many drafts and get feedback (internal and external)

Approved = Produce, Promote, Disseminate, Promote

Monitoring and Evaluation = mainly using focus groups and recordings

Reporting + using results to improve next production

 No rating system  Radio Version  Viewers requesting more shows  Voting: Afghan Star  Awards: Eagle Four  Unsuccessful – Culturally insensitive Game Shows SUCCESS FACTORS

 Afghanistan – two languages, selected depending on target audience  AfricaRice  Ask target audience  Pay local partners and organization Side Note: Languages

Final Products Eagle Four: Afghan Star Raz-e-Khana