Case Study By Clive Bonny Commercial feasibility For

OPPORTUNITY Successful eco-network with 50,000 visitors Platform to develop awareness into action Quality content driven by educated readership Social enterprise growth into B2C and B2B

Avenues Explored Planned activity links to core services Risk / return and cost / benefits compared Resourcing for office in Accelerator hub Market trends in key industry sectors Network contacts for specialist support

Support over 4 days in 8 weeks Report most recent market assessments Review and update business plan Refer potential network contacts Regular , phone, and short meetings Identify further resource providers Submit bid for corporate funding

Project Outcomes Agreed website split for B2C and B2B Identified construction sector opportunity Supplied affinity deal toolkit for third parties Drafted job spec and merchandising guide Referred specialists to recruit, licence, fund Redrafted business plan for new market Shared network contacts and groups

Client’s Impact Assessment Increase website visitors by 50% to 100,000 Focus brand on high value products and services Create 3 new business development jobs Commercialise full offer within 12 months “Just a few days external support allowed time in a busy diary to refocus on new opportunities” Clive Bonny advising