Kris Chang MIS510 2/4/2008

Agenda Introduction Business Model Architecture Technological Innovation Features Demo Sample Code Resources & Tips

Introduction How did it all begin? What did we want to do? –One stop shop for dogs How did we do it? –Created a Business Model –Spider, Mine, and integrate

Business Model 1. Target Customers - Users who are dog lovers - Users who like to browse online - Users who like to interact with people online 2. Potential Business Partners - Dog shelters - Online dog product retailers - Dog breeders - Private sellers

Business Model 3. Financial Opportunities - Venture Capital - Service fee from sellers - Advertisement: 5 cents/click

Architecture

Technological Innovation Web Mining –Spidered information Websites. –Spidered videos from YouTube Text Mining –Parsing HTML Data Mining –Clustering: K-means –Similarity functions

Features Integrated: Provide overall breed information Useful functions for dog buyers –Search dogs by location –Useful information: Expensive breeds, and average price for each breed –A friendly environment for dog research

Features Useful functions for dog sellers –Price suggestion Recommendation for dogs –Entering requirements; get recommended breeds –After recommended breeds, further find listings Online network –Provide forum functions for all dog lovers

Demo

Sample Code Google Maps: – /index.htmlhttp://code.google.com/apis/maps/documentation/examples /index.html Google AdSense: <!– google_ad_client = "pub "; google_ad_width = 468; google_ad_height = 60; google_ad_format = "468x60_as"; google_ad_type = "text_image"; google_ad_channel = ""; //--> function IFRAME1_onclick() { }

Resources Good Site Design – – Microsoft Software available via MSDN –SQL Server 2005 –Visual Studio 2005 API Info –

Tips to Success Start Early!! Come up with a good Business Model Professional Site Design Leverage your Teammates Be Innovative

Questions