Teamwork: Brokers/Navigators/Certified Assistance Counselors Judy Johnson, MHP, RHU® Professional Development Director Arizona Association of Health Underwriters

Teamwork: Brokers/Navigators/Certified Assistance Counselors Channel most consumers and employers purchase health insurance through Licensed and regulated by state authority Must be certified by CMS to enroll consumers in Individual Marketplace Experienced with marketing and outreach When individuals or families don’t qualify for Medicaid, consider referring them to a Broker for assistance in reviewing their plan options.

Have expertise in one or more specific market segments – i.e. individuals, Medicare, small employers, etc. Make coverage recommendation for consumers and employers based on needs analysis Educate consumers, employers and employees about coverage and plan provisions Acts as advocate when claim problems and coverage issues occur Assist consumers and businesses meet the compliance requirements of ACA Many brokers further their knowledge / expertise by obtaining advanced certifications & designations Teamwork: Brokers/Navigators/Certified Assistance Counselors

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