A Construction of Masculinity: Re-evaluation of a Man’s Wealth, Power, and Status Within Men’s Journal and Details Magazine By Xiomara McCandele.

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Presentation transcript:

A Construction of Masculinity: Re-evaluation of a Man’s Wealth, Power, and Status Within Men’s Journal and Details Magazine By Xiomara McCandele

DEMOGRAPHIC CONSTRUCTION IN RELATION TO SOCIETY  A society forever in competition  Men desire power, strength, and success  Details and Men’s Journal present and push specific ideologies and accessories  POLAR STYLES, SAME MESSAGE: IF YOU ARE A MAN OF THIS CLASS, THIS IS THE MAN YOU SHOULD BE

CONSTRUCTION OF THE MAN  Traditional categorization of roles- The Young Elite (Details) vs. The Adventurer (Mens journal)  What does it mean to be this Man and who defines him? *Ad men and the reader --It is the reader, who through their aspirations and desires give these fantasies that others then attempt to make come true through products and ideologies that take them where they want to be. you will be what you aspire, now here are the accessories to do so…

SIGNIFERS OF WEALTH AND CLASS DETAILS MAGAZINE- *Young, successful business men in the making *Refined, expensive suits *Metro-sexual *These men were meant to be Successful,and the accessories that this magazine includes only enhances the man with this natural drive

MENS JOURNAL- *Middle class husbands and fathers *Rugged, always outdoors *The adventurer *They make the time to be a daredevil, while at the same time showing that their masculinity is not contested.

AGE DETAILS * Has begun a successful career and is ready for more MENS JOURNAL * husbands and fathers who wish to enjoy some time to themselves engaging in a physical sport

The Role of the Man DETAILS -positioned in front of the woman -shadowed background -distanced stare, bountiful future MENS JOURNAL -Adventurer -if done so, positioned next to woman (most likely wife) -traveler