“2016 Business Plan for Criminal Defense Attorneys” PRESENTED BY: THOMAS J. FOLEY, ESQ.

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Presentation transcript:

“2016 Business Plan for Criminal Defense Attorneys” PRESENTED BY: THOMAS J. FOLEY, ESQ.

ELEMENTS OF A BUSINESS PLAN  Executive Summary  Structure and Governance  Legal Services Offered  Administrative Management Plan  Personnel  Accounting  Software Systems  Location and Security  Insurance Portfolio  Marketing Plan  Acquiring Clients  Marketing Opportunity and Strategy  Competition  Website  Client Service

YOUR LAW FIRM’S LEGAL IDENTITY  LEGAL ORGANIZATION-LLP., LLC, etc.  FIRM DESCRIPTION: The Jones law firm provides criminal defense legal services to individuals charged….  MISSION STATEMENT: At the Jones law firm, we believe that……

FINANCIAL REVIEW  FINANCIAL REVIEW-LAST TWO TO THREE YEARS  FINANCIAL PROJECTIONS-IF MAINTAIN STATUS QUO  REVENUES BY MONTH FOR THREE YEARS  BALANCE SHEET  CASH FLOW STATEMENT

Balance being a Business person

With the Practice of the Law

WHAT IS MY BUSINESS MODEL  STARTS WITH AN ANALYSIS OF YOUR CURRENT MARKET  What is the current business environment?  Opportunities  Threats  Competition  POSSIBILITY OF OTHER MARKETS

HOW TO FIND TIME TO BE A BUSINESS PERSON AS A LAWYER  GET A HANDLE ON YOUR PRACTICE!  TAKES TIME, EFFORT AND PLANNING  NEED TO HAVE WRITTEN POLICIES AND PROCEDURES IN PLACE  NEED TO SPEND TIME EDUCATING STAFF, MEETING WITH STAFF AND MONITORING STAFF

OFFICE STRUCTURE  The Jones law firm shall be structured as follows:  Jones-lead attorney  Associate  Per diem  Attorney/colleague association-coverage  Write out the job responsibilities  Goal for 2016-more or less staff

CASE SELECTION  Case screening process-written initial intake  Mechanism for immediate response  Educating client-prepare client. You may not make every court appearance!  Fire the difficult client

MANAGING STAFF  ASSIGNMENT OF TASKS AND TRACKING  How to utilize staff  Everything you do (almost) can be templated. Need to live by this philosophy and plan.  Training staff is key  How to monitor progress-Case management software/spreadsheet

MARKETING  HOW DO YOU MARKET YOURSELF?  WHAT ARE YOUR SPECIFIC CAPABILITIES  PERSONAL NETWORKING  I will do three networking events per week.  MARKETING-CONTENT  I will post weekly video blogs;  I will draft weekly blog content;  newsletters;  All new contacts will be tracked

VISION STATEMENT  IS THERE WHERE YOU WANTED TO BE THREE YEARS AGO?  WHERE DO YOU WANT TO BE IN THREE YEARS  IT IS NEVER TOO LATE TO MAKE CHANGES AND ADAPT

Great Web Resources  les/fin07071.shtml les/fin07071.shtml  center/slf-resources/764-writing-a-business- plan center/slf-resources/764-writing-a-business- plan