1 EERE Communications 3/19/2015 EERE Web Coordinators Meeting Conference line: +1 (646) Access Code:

2 Agenda Web Coordinators Meeting Around the Room – Carolyn Hinkley EERE Site Map – Carolyn Hinkley and Elizabeth Spencer DOE Jobs Page – Carolyn Hinkley Map Content Type Update – Alex Clayborne Timeline/Pivot Tables – Alex Clayborne Creating New Content in Energy.gov – Ken Dykes Communication Standards Update – Elizabeth Spencer OpenData – Chioke Harris, Kristen Honey, Bosco So

3 Agenda Web Coordinators Meeting Around the Room – Carolyn Hinkley EERE Site Map – Carolyn Hinkley DOE Jobs Page – Carolyn Hinkley Map Content Type Update – Alex Clayborne Timeline/Pivot Tables – Alex Clayborne Creating New Content in Energy.gov – Ken Dykes Communication Standards Update – Elizabeth Spencer OpenData – Chioke Harris, Kristen Honey, Bosco So

4 EERE Site Map Site Map for distribution

5 Agenda Web Coordinators Meeting Around the Room – Carolyn Hinkley EERE Site Map – Carolyn Hinkley DOE Jobs Page – Carolyn Hinkley Map Content Type Update – Alex Clayborne Timeline/Pivot Tables – Alex Clayborne Creating New Content in Energy.gov – Ken Dykes Communication Standards Update – Elizabeth Spencer OpenData – Chioke Harris, Kristen Honey, Bosco So

6 DOE Jobs Main Site

7 Working With Us

8 Careers/Opportunity Highlights

9 Employment Opportunities by Location

10 EERE Job Vacancies Page

11 Agenda Web Coordinators Meeting Around the Room – Carolyn Hinkley EERE Site Map – Carolyn Hinkley DOE Jobs Page – Carolyn Hinkley Map Content Type Update – Alex Clayborne Timeline/Pivot Tables – Alex Clayborne Creating New Content in Energy.gov – Ken Dykes Communication Standards Update – Elizabeth Spencer OpenData – Chioke Harris, Kristen Honey, Bosco So

12 Agenda Web Coordinators Meeting Around the Room – Carolyn Hinkley EERE Site Map – Carolyn Hinkley DOE Jobs Page – Carolyn Hinkley Map Content Type Update – Alex Clayborne Timeline/Pivot Tables – Alex Clayborne Creating New Content in Energy.gov – Ken Dykes Communication Standards Update – Elizabeth Spencer OpenData – Chioke Harris, Kristen Honey, Bosco So

13 Timelines in Energy.gov Examples: History of the electric car History of women at the energy department History of space nuclear power EM historical timeline

14 Agenda Web Coordinators Meeting Around the Room – Carolyn Hinkley EERE Site Map – Carolyn Hinkley DOE Jobs Page – Carolyn Hinkley Map Content Type Update – Alex Clayborne Timeline/Pivot Tables – Alex Clayborne Creating New Content in Energy.gov – Ken Dykes Communication Standards Update – Elizabeth Spencer OpenData – Chioke Harris, Kristen Honey, Bosco So

15 Agenda Web Coordinators Meeting Around the Room – Carolyn Hinkley EERE Site Map – Carolyn Hinkley DOE Jobs Page – Carolyn Hinkley Map Content Type Update – Alex Clayborne Timeline/Pivot Tables – Alex Clayborne Creating New Content in Energy.gov – Ken Dykes Communication Standards Update – Elizabeth Spencer OpenData – Chioke Harris, Kristen Honey, Bosco So

16 Newsletter Requirements We added two requirements and a best practice to the Newsletters page: Requirements Don’t add subscribers to mailing lists they didn’t sign up for. Let them opt in. If you invite users to sign up for a new newsletter, only contact individuals you have an existing relationship with. Best Practices Avoid using images in newsletters whenever possible. Many of your readers have images turned off. This can negatively affect open rates. Additionally, images also affect a newsletter’s ability to resize—which negatively affects its responsive design.

17 Marketing URLs Finally, we’d like to remind you all of our Marketing URL guidelines: Our standard format for marketing URLs is websitename.energy.gov. This is used in both publications and websites. We encourage all EERE websites to use these, so our marketing URLs are consistent. We don’t encourage EERE websites to use energy.gov/websitename redirects.

18 Agenda Web Coordinators Meeting Around the Room – Carolyn Hinkley EERE Site Map – Carolyn Hinkley DOE Jobs Page – Carolyn Hinkley Map Content Type Update – Alex Clayborne Timeline/Pivot Tables – Alex Clayborne Creating New Content in Energy.gov – Ken Dykes Communication Standards Update – Elizabeth Spencer OpenData – Chioke Harris, Kristen Honey, Bosco So

19 About the Open Data Innovations Group Collaboration with OCIO Participation from across DOE Engagement in a wide range of data-related activities – Prize challenges and competitions – Energy data workshops – MyData Green Button – Government Open Data

20 Our data website, energy.gov/data, should provide quick, simple access to the rich data developed and curated by DOE. Energy.gov/data Doesn’t Help Visitors Access DOE Data

21 Goals for a Revised Energy.gov/data Page Minimize effort and length of path to data resources Provide starting points for newcomers Highlight relevant content for primary user groups Provide public, traceable feedback mechanism Leverage or enhance existing workflows that regularly update data resources Provide quick access to background and reference content Employ contemporary web interface conventions

22 Our Objectives for This Presentation Feedback and suggestions on the revised design Recommendations regarding primary user groups/audiences targeted with EERE Web content Identify EERE initiatives that should be featured on energy.gov/data – Open data – Big data – Green Button – Prize challenges and competitions – Anything else data-related.