Certified Property Management Company Kevin Knight, MPM, RMP, CRS Certified Residential Specialist Residential Management Professional Master Property.

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Presentation transcript:

Certified Property Management Company Kevin Knight, MPM, RMP, CRS Certified Residential Specialist Residential Management Professional Master Property Manager

The Liberty Management way! Providing superior customer service through the use of systems and technology!

San Antonio is a very Competitive Market. Out of 54 Certified Residential Management Companies (CRMC) in the United States 4 are located in San Antonio Another company advertises daily on the one of our talk Radio stations.

We have two other property management companies within 1000 feet of our office. There are lots of new startups and discounters in the San Antonio area.

Yet we turn down about 50% of the management leads that we receive! We would rather manage 1000 properties that pay us the same as managing 1500 properties. So how do we generate so many leads that we can be so choosy on which ones we will accept?

Stand out on Google

Make Google Work for you

Google Ad Words Currently we are doing a pay per click campaign. On a pay per click campaign, you must closely monitor your return on investment.

Google Maps / Places Page

Google+ Page If you have not already done so be sure you Claimed your Google+ page

Organic Listing

Reputations Matters It does not matter if you are easy to find on the internet if you have a Bad Reputation.

4 Types of Reputations Bad Reputation No Reputation Good Reputation 5 Star Reputation

Reviews Are A Major Ingredient of Online Marketing

Question? 89% of consumers trust customer reviews made by strangers online. 87% of consumers are influenced by positive reviews. Consumers trust reviews 12X more than manufacturers’ descriptions. 5 Star reviews helps your business stand out to customers online. Would You buy a Product or Service from a company that has a Bad Rating and Bad Reviews?

Some people tell me that they get most of their Business from Referrals: 87% of people searched online to find information on a company after they were referred to it by a friend or family member.

Power of Reviews As we received more reviews we moved from the C pin on “places page” to the A pin. Our organic listing moved up as well.

Be sure to be asking for reviews Develop Your 5 Star Reputation!

Please feel free to me at if you would like more information