The Three P’s of Donor Recruitment Tools of the Recruitment Trade and how to make your job FUN!

Let’s Start at the Very Beginning: ♥July ’05 – Dec ’05  2 out of 6 Months 2006  10 out of 12 Months *  122% Annual Goal  102% PJ  57% DAG

And…Still Going Strong ♥2007  11 out of 12 Months  130% Annual Goal  103% PJ  57% DAG ♥2008  12 out of 12 Months  122% Annual Goal  103% PJ  60% DAG

And….now????? ♥2009 so far…..  Jan 160.5% Goal  Feb 108% Goal  Mar 111% Goal

Step 1: Let’s PARTY!! ♥A new way to view the blood drive process: The Party Planner Analogy  Makes the task more exciting  Opportunity for more creativity  More FUN means more blood drives

FUN????? You tell me….

And…..

Tool 1: Projection- Luck or Skill?? ♥Why- benefits to all involved ♥How- Formula for Success  History tells all  Average of 3  Gut instinct

For Example: The Little Blood Drive That Could DateProjection Jan ’07 14 June ’07 12 Oct ’07 12 Feb ’08 13 June ’08 13 Oct ’08 13 Feb ’08 14 June ‘09 ?? Actual Procedures * 18 ??

The Formula Made Simple June ’ Oct ’ Feb ’0918 Total: divided by 3 = 18 Jun ’09 projection - 18

Tool 1: Projection- Special Influences ♥What- influences on blood drive turnout  Past/Present Circumstances  Gender Ratio  Layoffs  Time of Year  Coordinator Change  Recruiting Team  Donor Gifts

Sponsor-driven Donor Gift

Tool 2: Presentations-Razzle-Dazzle ‘em! ♥New account or leadership  Eligibility requirements  Drive needs  “Win-Win” situation High School  Energy  Fun  Informative

Tool 2: Presentations-Razzle-Dazzle ‘em! Recruiting Team  Create fun  Focus on goal  Think outside the box  Competition

Desert Pines High School Student Council Coordinators / Donors

Tool 2: Presentations- Tips How to engage your audience- take a tip from the “Acting World”  Movement  Energy  Fun  Voice  Know your audience  Talk to them, not at them  Move yourself first

Tool 3: Personal Relationships- YOU are your greatest tool ♥Be yourself ♥Get to know your coordinator, volunteers, recruiting team ♥Give tools for success creatively ♥Coordinators are people too!

Final Step: SUCCESS!!!!! ♥The “art” of donor recruitment combines technical skills, execution and relationships. ♥Tools to make your job more enjoyable, fulfilling, and down-right FUN! ♥Think outside the box, be creative and encourage others to do so, too.