Terri’s Treasures Furniture Flea Market UNIQUE, ANTIQUE & FUN

Grand Opening March 1 st, 2013 Owner – Terri Parris – Location – st Street, Ault, Colorado, Hours of Operation – 7 days a week, 10:00 am to 6:00 pm Modern, Vintage, Antique & Unique Furniture Refurbishing, Painting & Decorating services offered Vendor display and storage space available

Threat of New Entrants is High Supplier Power is High Rivalry among Existing Competitors is Low Buyer Power is High Threat of Substitutes is Moderate Porter’s 5 Forces Analysis for the Flea Market Market

Porter’s 5 Force Analysis of the Flea Market Market The threat of new entrants is high for the following reasons: Market entry costs less than $5000 Real estate is reasonable and available First-mover advantage - affordable, daily furniture The threat of substitution is moderate for the following reasons: Competition for market share of sales – limited customer base Many alternative sources of furniture Offer unique furniture – CRM – Know what competitors have & customers want Buyer Power is high because: Many choices of product - can buy low, refurbish, sell high Offer special services – refurbishing, painting, hauling, trading, meeting place First-mover advantage in offering customizing and delivery services Supplier Power is high because: Few choices for the raw or customized furniture and special services Vendors need space and raw furniture to purchase Rivalry among competitors is low because: Purposely did not duplicate specific market provided by competitors Competition is co-operative – serve a greater market together

Customer Relations Management provided by Podio Free Cloud Based CRM with project management Get rid of the user limit and pay just $9/employee per month. Work with unlimited external contractors, clients or partners for free Pay-as-you-go or get a 20% discount with a fixed annual pla Link to Podio CRM WebsitePodio CRM Website Free Plan with 5 free users included Upgrade to Podio Premium for only $9 per month More users More control

Business Processes implanted/supported by CRM  Customer Service - Know the needs and desires of vendors and customers  Potential Sales – leads from customers and vendors – push/pull  Communication – , share ideas and progress  Project Management – creation of sellable furniture  Creative Design – planning for future projects  Record keeping of Expenses

Specific Features of CRM to be used  Leads & Clients – customer information – push & pull sales  Projects – refurbishing and painting projects for resale & customers  Inspiration – for picture storage of projects, ideas and requests  Meetings – limited usage – calendar, reminders, errands, lists  Expenses – track startup expenses then fixed & variable expenses  Manage member feature – coordinate inventory needs and supply with other store owners ( a real plus in an “antique row” distrist)

Reason Podio is Better than the rest Advantages for a Small Business Operation: No expense – It is a cloud based freeware program All screens and reports are customizable The software is very user friendly Fits the needs of a small, customer sales and service business

Terri’s Treasures Providing affordable Unique, Antique and Fun Furniture Providing affordable Furniture refurbishing services Meeting Customer needs and Sales Management with CRM