MEGAN J. HARRY. UNIVERSE SHIFTER INVENTOR & CREATOR.

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Presentation transcript:

MEGAN J. HARRY

UNIVERSE SHIFTER

INVENTOR & CREATOR

Chipper Divine The Cereal Of Life Natural, long-lasting crisp in each bite. Sweetened with real sugar, no artificial flavors or colours Food that's Right

GOAL’s & Objectives To generate new sales and obtain a dominate lead of breakfast cereal in the marketing industry and to create brand awareness of the new cereal product Chipper Divine. Have accomplished, according to statistics To generate sale of 5000 units & increase brand awareness by 80% of target consumers.

Audiences

Limited time offer at Where can you get Chipper Devine?

S.W.O.T Analysis Strengths -Quick and easy container that seals cereal for extra-long lasting crunch - Consistency in product & quantity of cereal - High-end grocery locations - Breakfast, Brunch and quick snack menu - Very filling - larger quantity of cereal than most boxes - Variety of flavors - Brand awareness “The cereal of life” Weaknes ses -Consumers have loyalty to other brands -Price of cereal may be too high External Opportun ities -Health benefit & ingredient consciousness -Specialty cocoa -Target baby-boomers -Expanded into a selected of breakfast restaurants in the GTA -Interesting facts & brain teasers on each box Threats -Very competitive with other healthy cereals -People may stop eating cereal

People aware of the product CHIPPER DIVINE from the brand Food that’s Right

Pricing Strategy Market Skimming $8.00 plus tax Competition awareness…

Go get your Chipper Divine Cereal TODAY! ChipDivine ( )