Colombo, Sri Lanka, 7-10 April 2009 FORUM ON NEXT GENERATION STANDARDIZATION (Colombo, Sri Lanka, 7-10 April 2009) Anil Prakash Secretary General ITU-APT Foundation of India Session 10: Market Opportunities and Challenges NGN provides a number of opportunities for various kinds of businesses; What are the Challenges arising

Colombo, Sri Lanka, 7-10 April Highlights from Presentation R Thirumurthy “Extending Voice & Data Coverage with Ease” Making technology spectrum harmonic with unified architecture and soft BTS approach Active infrastructure sharing, power aware BTS and alternative technology like DECT, looking in to low ARPU and low subscriber density

Colombo, Sri Lanka, 7-10 April Highlights from Presentation Salmiah Abd Majid “Telekom Malaysia’s NGN Implementation Plan” NGN implementation with IMS dominance Full PSTN migration on to NGN within 8 years TM’s NGN network design NGN Architecture, security trends, customer Quality of Experience, IPv6 adoption, CPE capability/ availability/maturity, PSTN migration

Colombo, Sri Lanka, 7-10 April Highlights from Presentation Manoj Barara “NGN; Gearing up to Launch” NGN provides a wide gamut of new media services to be rolled out by the operators which bandwidth hungry Operators will face competition as well as regulatory uncertainties as key challenges as the regulation is not at the pace with services and applications arrive from NGN Despite these challenges, operators are moving ahead with the NGN rollout in a planned manner and trying to offer services at the earliest

Colombo, Sri Lanka, 7-10 April Highlights from Presentation T.S. Mohan Krishnan “NGNs to percolate into low-cost and BoP markets ” Emerging market need to be created for NGN services Subscriber acquisition mindset & internal marketing department structure is stunting faster uptake Solution oriented delivery of innovation to community of customer is the secret to unlocking demand & deploying NGN profitability

Colombo, Sri Lanka, 7-10 April Conclusions / Recommendations Need to draw a clear cut road map for NGN deployment Regulation should keep pace with technologies, service and applications Look for spectrum harmonic cost effective technology like soft BTS Emerging market need to be created for NGN services