Special project devoted to London 2012 Summer Olympics in London on ru.MSN.com.

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Presentation transcript:

Special project devoted to London 2012 Summer Olympics in London on ru.MSN.com

Scope of the project MegaFon | На связи с олимпиадой internet report | Sponsorship includes: 1) Information center: Results of all sports events with exclusive photo content; Editorial reports, articles, press release; Online broadcasting of sports events. 2) Entertainment center: Chronicle of symbolic Olympic moments (TOP-100) Interactive map of Olympic facilities in London Games integrating with Facebook

Takeover on MSN Home Page MegaFon | На связи с олимпиадой internet report |

Example of integration into Digital Narratives MegaFon | На связи с олимпиадой internet report |

Example of integration into 100 best Olympic moments MegaFon | На связи с олимпиадой internet report |

Results of the advertising campaign MegaFon | На связи с олимпиадой internet report |  More than impressions in the Olympic project  More than unique users of the Olympic project  More than of additional impressions of banners with announcements