George Michaelson, Geoff Huston APNIC Measuring IPv6 Users.

Slides:



Advertisements
Similar presentations
Measuring IPv6 Deployment Geoff Huston George Michaelson
Advertisements

The Internet and the Web
George Michaelson, Geoff Huston APNIC Measuring IPv6 Users.
Measuring IPv6 Geoff Huston APNIC Labs, February 2014.
Obstacles in IPv6 Deployment Marco Hogewoning RIPE NCC.
1 Muhammed Rudman
IPv4 Run Out and Transitioning to IPv6 Marco Hogewoning Trainer, RIPE NCC.
Comparing IPv4 and IPv6 from the perspective of BGP dynamic activity Geoff Huston APNIC February 2012.
December 2013 Internet Number Resource Report. December 2013 Internet Number Resource Report INTERNET NUMBER RESOURCE STATUS REPORT As of 31 December.
March 2014 Internet Number Resource Report. March 2014 Internet Number Resource Report INTERNET NUMBER RESOURCE STATUS REPORT As of 31 March 2014 Prepared.
Measuring IPv6 Geoff Huston George Michaleson APNIC Labs, May 2013.
IPv6 Addressing – Status and Policy Report Paul Wilson Director General, APNIC.
IPv4 Address Lifetime Expectancy Geoff Huston, APNIC 31 October 2005 Australian IPv6 Summit.
How to take advantage of search engines for your local business.. THE LAST FRONTIER LOCAL and MOBILE SEARCH Take advantage with…
May 2015 Update on Measuring IPv6 Geoff Huston, George Michaelson APNIC Labs March 2015.
IPv6 end client measurement George Michaelson
Allocations vs Announcements A comparison of RIR IPv4 Allocation Records with Global Routing Announcements Geoff Huston May 2004 (Activity supported by.
The Google Display Network. Why Display Matters.
© 2006 Pearson Education Canada Inc Canadian Advertising in Action Chapter 12 Internet Communications.
IPv6 deployment IPv6 deployment the beauty pageant
IPv6 Deployment Status APEC TEL45, 11/04/2012, Da Nang, Vietnam Miwa Fujii APNIC Senior IPv6 Program Specialist.
Ask Joanne, LLC Fundamentals of Internet Marketing Free Teleclass by Ask Joanne, LLC September 19, :30 – 10:30am.
George Michaelson, Geoff Huston APNIC Measuring IPv6 Users.
Microsoft Advertising successfully increases brand awareness for Canon EOS Digital Cameras in Singapore Canon, the Japanese imaging and optical products.
IPv6 Deployment Survey Based on responses from the global Regional Internet Registry (RIR) community during June Maarten Botterman
IPv6 deployment status: Where are we now and way forward 26 th April 2013, APEC TEL47, Bali, Indonesia Miwa Fujii APNIC.
1 APNIC support for Internet development APT/PITA Regional Meeting on ICT for the Pacific August 2004, Nadi, Fiji Paul Wilson
A One Year Study of Internet IPv6 Traffic Haakon Ringberg Craig Labovitz Danny McPherson Scott.
IPv4 Address Lifetime Presented by Nurani Nimpuno, APNIC Research activity conducted by Geoff Huston and supported by APNIC.
Measuring IPv6 Deployment Geoff Huston George Michaelson
Measuring IPv6 Deployment Geoff Huston George Michaelson
An overview of IP addressing history and policy issues Leo Vegoda Number Resources Manager, IANA.
APNIC Update The state of IP address distribution and IPv6 deployment status Miwa Fujii Senior IPv6 Program Specialist APNIC.
Canadian Advertising in Action, 6th ed. Keith J. Tuckwell ©2003 Pearson Education Canada Inc Elements of the Internet World Wide Web World.
Jessica Lavoie CSC 101 November 27, Societal Topics Weeks 7 and 8 Internet Regulation Internet regulation is restricting or controlling access to.
VIETNAM INTERNET NETWORK INFORMATION CENTER VNNIC – NIR Update NIR SIG – APNIC 32 Busan, Aug Presented: Nguyen Vinh Hoang
Internet Addressing and the RIR system (part 2) 12 February 2004 Phnom Penh, Cambodia Paul Wilson, APNIC.
APNIC Depletion of the IPv4 free address pool – IPv6 deployment The day after!! 8 August 2008 Queenstown, New Zealand In conjunction with APAN Cecil Goldstein,
1 Cisco Public, all rights reserved 2014 Eric Vyncke, (Co-Chair & CTO) (distinguished engineer)
IPv6 Readiness Measurement BoF Report Ai-Chin Lu, TWNIC September 19, APNIC 38 1.
Inter-Domain Routing Trends Geoff Huston APNIC March 2007.
1 IPv4 Addressing in China CNNOG April 2006, Beijing Guangliang Pan.
How to measure a million end users be Or Get your code run on millions of machines.
1 TWNIC Update Sheng Wei Kuo, TWNIC NIR SIG, APNIC 29.
Skeeve Stevens APNIC 31, Hong Kong Alternative criteria for subsequent IPv6 allocations Prop-083v003.
IPv6. Why IPv6? Running out of IPv4 addresses Internet Assigned Numbers Authority allocated the last 5 /8 blocks on 3 Feb 2011 Internet Assigned Numbers.
DIGITAL ADVERTISING Standard 4. THE ROLE OF DIGITAL ADVERTISING IS TO INCREASE SALES OR IMPROVE BRAND AWARENESS.
APNIC Update Philip Smith Director of Learning & Development, APNIC ARIN st to 24 th April 2013.
IPv4 Address Lifetime SANOG IV Presented by Nurani Nimpuno, APNIC Research activity conducted by Geoff Huston and supported by APNIC.
From World IPv6 Day to World IPv6 Launch: This time it’s for real Andrei Robachevsky
IPv6 Deployment Survey Summary of the results from the global Regional Internet Registry (RIR) community during June 2013, and compared with those from.
PacINET 2011 The state of IP address distribution and its impact Elly Tawhai Senior Internet Resource Analyst/Liaison Officer, Pacific, APNIC 1.
Online terminology. Your guide to common online advertising terminology.
The Google Display Network. Why Display Matters..
Mapa de Topología usando sondas RIPE Atlas
INTERNET NUMBER RESOURCE STATUS REPORT Regional Internet Registries
May 2015 Update on Measuring IPv6
ARIN XXVIII 13 October 2011 Philadelphia Geoff Huston, APNIC
Internet Evolution and IPv6
A unique, photo and video sharing App with self-destructing photos and videos that live for 24hours before deleting forever.
The Status of APNIC’s IPv4 Resources: Exhaustion & Transfers
Are we there yet? Measuring iPv6 in 2016
Addressing 2016 Geoff Huston APNIC.
Geoff Huston APNIC Labs May 2018
IP Addresses in 2016 Geoff Huston APNIC.
IPv6 Deployment and Development in CERNET
IPv4 Address Lifetime Expectancy
Design Expectations vs. Deployment Reality in Protocol Development
APNIC Solving problems for our community
APNIC Solving problems for our community
Presentation transcript:

George Michaelson, Geoff Huston APNIC Measuring IPv6 Users

How to measure the end user

How to measure a million end users

be G GLEGLE

How to measure a million end users be or

How to measure a million end users be or Get your code run on millions of machines

Approaches to Measurement A case study: APNIC’s approach we wanted to measure IPv6 deployment as seen by end users We wanted to say something about ALL users Our website isn’t that popular …So we were looking at a way to sample end users in a random but statistically significant fashion We stumbled across the advertising networks...

…buy the measurement

Placement At low CPM, the advertising network needs to present unique, new eyeballs to harvest impressions and take your money. –Therefore, a ‘good’ advertising network provides a fresh crop of unique clients per day –Pay for placement of ads, embed the measurement in flashcode. –Result is lots of Unique IP addresses to measure.

Unique IPS? Collect list of unique IP addresses seen –Per day –Since inception Plot to see behaviours of system –Do we see ‘same eyeballs’ all the time?

Lots of Unique IP’S Cumulative Unique IPs Daily Unique IPs

What are we finding? –Breakdowns by ASN, Economy, Region, Organisation 125+ economies provide >200 samples/interval consistently in weeklies 150+ at monthlies ASN provide graphable data Over 35,000 ASN seen during the last year.

Google visualization API

Draw your own graphs

IPv6 measurement Penetration rate of IPv6 into the global AS economy is slowly rising. Signs Global-Unicast IPv6 will shortly overtake Teredo Widely distributed hop-over for IPv6 being seen. –due to the CPE gap ? –Even IPv6 enabled ISPs have customers tunnelling over the air-gap Much more information about IPv6, global internet behaviour is in the data

What about Australia?

Can we “drill down” inside an individual economy? –Get the “per AS” view of the IPv6 capability?

What about Australia? Can we “drill down” inside an individual economy? –Get the “per AS” view of the IPv6 capability You bet we can! –600,000 measurements being run against Australian Internet Users in the last 30 days

Australia by ASN Number of ASN in AustraliaNumber of Australian ASN seen in globally routable BGP

Australia by ASN Number of ASN in AustraliaNumber of Australian ASN seen in globally routable BGP Over half the ASN allocated to Australian entities (63%) are visible in the global BGP view.

Australia by ASN Number of Australian ASN seen in globally routable BGP Number of Australian ASN seen in this experiment

Australia by ASN Number of Australian ASN seen in globally routable BGP Number of Australian ASN seen in this experiment % of BGP active ASN in Australia have been seen in the experiment.

Australia by ASN Number of Australian ASN seen in this experiment Number of Australian ASN with globally routable IPv6 in BGP % of BGP active ASN seen in Australia have at least one globally routable IPv6 prefix

Australia by ASN Number of Australian ASN seen in this experiment Number of Australian ASN with globally routable IPv6 in BGP % of BGP active ASN seen in Australia have at least one globally routable IPv6 prefix..but this is only 20% of all BGP active ASN in Australia

Australia by ASN Number of Australian ASN with globally routable IPv6 in BGP Number of Australian ASN seen with globally routable IPv

Australia by ASN Number of Australian ASN with globally routable IPv6 in BGP Number of Australian ASN seen with globally routable IPv Only 16% of IPv6 BGP active Australian ASN seen, appear end-user active in IPv6, using global-unicast.

The Australian Leaderboard

What about that potential market?

20% national figure of end-users who can do IPv6 right now, if you deliver it to them. At least 1/5 of the current market is ready right now… 20% national figure of end-users who can do IPv6 right now, if you deliver it to them. At least 1/5 of the current market is ready right now…

Error bars We can’t directly measure iOS in the google flash mechanism (because flash isn’t being run on iOS devices) We can’t directly measure anyone with adblock enabled in the flash measurement (because.. Its an advert!) We can’t directly measure end users who have ACLs blocking youtube (the predominant ad placement website) in the flash measurement. –These are ‘low side’ effects: we undercount in flash The javascript measurement is prone to distortions from repeat visits. We try to account for this. –This is a ‘high side’ effect: we can over count in javascript

Observations Some Research/Academic networks have good levels of IPv6 capability. –Curtain University appears to have deployed an IPv6 enabled SOE –Others appear less active (many Universities fold into AARNet) Transit networks, providers clearly have IPv6 capability in their core. (PIPE, the 174 IPv6 active ASN in BGP) End user deployment was always going to be hard CPE upgrade costs, customer-provisioning costs Other economies appear to be facing similar problems –But some ISPs are also biting the bullet. –Free/Internode/RCS/Comcast

Conclusions We have a long way to go APNIC believes it can reliably measure end-user IPv6 capability independently of the ISP, both within an economy, and inter-economy We’re committed to a long-term measurement and will continue to present data, results

IPv6 measurement If you see the advert

IPv6 measurement If you see the advert PLEASE DON’T CLICK ON IT (it costs us more)

A word for our sponsors Thanks to –the Internet Society –Google –ISC –RIPE NCC For funding, platform support, collaboration

APNIC Research & Development