Lecture 12: Case Ford Motor Company: Supply Chain Strategy.

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Presentation transcript:

Lecture 12: Case Ford Motor Company: Supply Chain Strategy

2 Business Analysis Feedback: General Lots of interesting ideas, companies, decisions Be specific – generic statements about companies ‘using IT to increase efficiency’ don’t tell us much Presentation will be important –Not just list of answered questions, but coherent study of the company and their decisions

3 Feedback to each group: TODAY 3-5pm Suggested times – come to my office today E2 room 559: 3:00 SUN Microsystems 3:10 Southwest 3:20 Hyundai 3:30 Seagate 3:40 Infosys 3:50 Wipro 4:00 Salesforce 4:10 Walmart 4:20 Boeing 4:30 Safeway 4:40 Toyota 4:50 Amazon

4 Quiz

5 Synopsis How can Ford use the internet to improve how they interact with suppliers and customers? Can they implement a model like Dell?

6 Buying experiences – computer vs car What different experiences have you had? What factors lead to these differences?

7 Virtual integration What is it? What does Dell get from it? What aspects would be valuable to Ford?

8 Roadblocks at Ford What is stopping Ford from using a direct model?

9 Survey

10 Break, Presentation

11 Recommendations What steps should Ford take?