RBFF Update March 3, 2011. Discussion Topics SFBPC Recommendations RBFF Highlights.

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Presentation transcript:

RBFF Update March 3, 2011

Discussion Topics SFBPC Recommendations RBFF Highlights

SFBPC Recommendations

RBFF Highlights Organizational Structure Boating & Fishing Access Digital Communications Youth Programs State Engagement

Balancing Needs Consumers Stakeholders

PRESIDENT & CEO VP FINANCE & ADMINISTATION OFFICE MANAGER DATABASE IT SPECIALIST VP MARKETING & CONSUMER ENGAGEMENT DIRECTOR – ONLINE STRATEGIES WEB PRODUCTION MANAGER WEB CONTENT ADMINISTRATOR SR. MARKETING & COMMUNICATIONS MANAGER SR. MARKETING MANAGER MARKETING MANAGER VP COMMUNICATIONS, CONSERVATION & STAKEHOLDER ENGAGEMENT DIRECTOR – STATE INITIATIVES STATE PROGRAM MANAGER STATE PROGRAGM COORDINATOR INDUSTRY OUTREACH MANAGER SENIOR COMMUNICATIONS MANAGER EDUCATION & CONSERVATION MANAGER New Organizational Structure

BOATING & FISHING ACCESS

Boating & Fishing Access

Partners Using Hotspots Map

DIGITAL COMMUNICATIONS

Mobile Site

Boat Ramp App

YOUTH INITIATIVES

Youth Initiatives AL Ambassadors108,113 Passport Program91,895 Discovery Education292,944 Education Grants119,660 Boy Scout Programs9,798 TOTAL622,410

STATE AGENCY ENGAGEMENT

Engaging State Agencies to Use RBFF Products 48 states use one or more RBFF products 43 states use two or more RBFF products RBFF/State partnerships help increase participation

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