Virtual Trial Room Helps customers trial and purchase clothes, footwear and accessories, virtually

The Product This image is used to visually depict the concept. The various images have been taken from similar services available globally  Available as an in-retail presence on an interactive screen  Users can select from the catalogue and try out designs virtually to aid in purchase decision Helps customers trial clothes, footwear and accessories, virtually, thus aiding purchase decision  Available on online stores of e-commerce/apparel/clothing/footwear brands  Prominent icon on the shopping pages to enable trying out the correct fit to aid in purchase decision  Mobile app that can be downloaded by the consumer to their devices  Access participating Brands and check out accuracy of fit to aid purchase Top Features Great Design and User Experience Seamless updation of data and images Analytics Social Media Features Knowledge Building

Challenges addressed by this solution Increasing adoption of Online purchase Analysts say 25% of current physical stores will close down by 2018 Need for solutions which is both entertaining and involving at the retail store Need for solutions that smoothen the online shopping experience Size variations in clothing from different Brands/Regions Customers find it difficult to compare different Brands The difficulty in finding the right size is the biggest barrier in E-commerce purchase Online apparel shopping experiences 25% returns; 70% of this due to problems in FIT Increased costs from returns and increased supply chain costs Returns, in the US, is estimated to be worth $700 Million (2012) 27% of these returns are exchanged; ie: 62% more deliveries

Benefits of our solution Customer – Retail Premise Online customer Customer using a mobile device Brand/ Online Retail/Physical Retail Save time and hassle of trying out every outfit you shortlist Solves the online apparel shopper’s concern “will this size fit me?’ Trial out your favorite Brands - wherever, whenever Knowledge base of customer sizes and shapes in the region See side by side comparison of outfits that you have trialed virtually Makes online shopping of apparels more interesting and involving See the latest designs and sizes available while in store Learn and analyse customer preferences Get to see closer matches to your fit during subsequent visits Find your fit across Brands irrespective of the individual Brand size specifications Trial with a simulated model or even with an image of yourself from your phone. Better inventory planning and new range launch Find your size irrespective of different sizes for different Brands Comparison of different outfits in the same window Scan a code of the dress you like while in the store and get the design to trial out on your mobile device Reduce returns, reduce direct and indirect costs, increase profits Recommendation engine to suggest accurate matchesIncrease customer loyalty Reduce staff time in collecting and re arranging discarded outfits at the store

Value Creation Short Term More fulfilling shopping experience for the Online customer Make shopping fun and involving for the physical retail shopper Medium Term Help Brands and retail establishments understand their customers better Build loyalty, reduce costs, increase profits Long Term Create a knowledge base of body sizes, shapes and preferences of customers in a region/country BIG DATA –in knowledge and size; of Brands/Retailers/ Consumers for various analysis and decision making

Thank you Rajmohan Pillai Rajmohan Pillai