Agenda – Madrid 3/25/13 Content Processing Today – Ingest – Content Prep – Delivery Insourcing Plans – Molinare (sp?) Content Identification Business Case VOD & OTT Plans Non Linear Scheduling Rights Management Timing

Content Ingest and Prep Same person is responsible for the program – Responsibilities  Ingest  QC  Subtitles  Graphics – Not too many rules to apply (OFCOM) – Resources are more aligned by Program / Version Not required to create multiple versions of the content for dayparts. Would make a programming change instead (not changing the content) Use the identical / same “picture cut” of the picture between Spain and Portugal

Notes Continued Currently have a lot of Infrastructure – Plenty of FCP – Plenty of storage (94TB) – Flip factory licenses (3) – Hardware will revert to Sony at the end of Molinare – LTO  16 tape robot  2 other tape No MAM Asset Inventory Master is in Broadcast Master (no direct link – acts like physical inventory management) Have done project to digitize everything starting 2 years ago and have now completed Talk with Juan to get more clarity on VOD/OTT opportunities Iberia plans to pursue Piracy is a problem in this market with makes acquiring VOD rights difficult to value Currently let the providers handle the converstions of the linear channel – Total Channel will take the feed and they create package – Yomvi – take the feed and data and they create package

Things to see Step through NL scheduling Step though Media Management (Inventory) See Homemade Promo system Discuss Pulsa

Programming and Rights Management Notes Can House Number is the same for all Dumb Number for most BCM numbering “Program” Next steps – Get access to BCM QA for Caz – Assess Commercial and Interstitials

Notes Continued PROMOS – Everything transcoded to windows media – Everything can been by everyone – Simple and cheap solution

Follow-up Chart out the different regulations by channel Need to assess the mains and ends workflows

CBA and other Concerns and Costs for MC Take too long to get changes made Harder to prioritize “jobs” and work Skeptical about the ability to create value in the centralization of the workflows in the MediaCentre Intangible Costs – May be a steep learning curve – Out off the gate, the service level could be lower as it gets implemented. Long term could be better, but concerned Must have local controlled administration as a must have requirement in Madrid Have the requirement to have localized workflows and the flexibility to manage them (quick turn aorund time) Because of Piracy and demographics, VOD marketplace in Spain is unlikely

Follow-up Items For MC Team – See the cool XML app – Reassess benefits For Madrid – Access to GPMS and EAGL – Address Concerns – Get “Tax” number – Determine your planned local investment in current model for comparison to “Tax” number – Go to Jose’s really cool house – Review the content ID model

Overall Picture

Ingest – CENTRALLY into MediaCentre Process Content CENTRALLY Process Content CENTRALLY MediaCentre Delivers to Playout Option A Ingest – REGIONALLY into MediaCentre Process Content REGIONALLY Process Content REGIONALLY REGIONAL MediaCentre Delivers to Playout

MediaCentre Design MAM Central UK MAM Central UK Mam Central UK Mam Central UK CE Inventory Spain Inventory Inventory Spain Ingest UK Ingest UK Ingest CE Ingest

Dub files would be returned with Source Media ID

PROBLEM: Picking the First Broadcast for the WHOLE channel group – but not per channel so it is picking up the wrong date sometime

Web Viewer

Better Labling for “Code” ie “Actor ID” or Program ID Richer Talent Table – Split first, Middle, Last – Foreign Codes