Keeping track of your website stats with Google Analytics is important. Tells you important things about your SEO efforts. Gives you clues into how visitors are viewing your content. Shows you bounce rates by page. Average time on site. Lets you see what browsers people are using. How many of your visitors are finding you from mobile devices. Tells you the keywords people are using to land on your site. Let’s you know important conversion statistics.

Using Google Webmaster Tools to tell overall health of your website. See what keywords your website is getting found for in the search engines. Let’s you view overall health of your website. Issues crawling your website. Problems with your Robots.txt Issues with a Google penalty. Errors for certain pages of your site. Use a server side traffic tool like Webalizer or AWStats Found within most cPanel web hosts.

Found Inside Most Cpanel Web Hosts