2010 M&S LEADERSHIP SUMMIT INDUSTRIAL DEVELOPMENT / ORGANIZATIONAL RELATIONS Working Group Co-Chairmen: Richard Bensinger and Bill Waite Invited Support: Priscilla Elfrey, John Lacontora, Mark McCall, Andy Wahlquist

2010 M&S LEADERSHIP SUMMIT Observations: –Others have tackled similar problems –Strong relationship between organizational relations and the business case – “what’s in it for me?” –Many degrees of freedom to operate in this area – many paths to same destination Strategy –Adopt best practices; learn from others –Focus on needs, activities rather than organizational structure (first) –Marketing, sales, communications is critical need Plenary Outbrief – Ind Dev/Org Rel

2010 M&S LEADERSHIP SUMMIT Evaluate lessons learned from other organizations in attacking similar problem (s) –Semiconductor, biomedical, Identify stakeholders in M&S disciplines –Producers and consumers; who needs, who provides –All functional areas, not just “for training” –Collect into regional groups Lowest level = state Conceive a collaborative space –Standards; Body of knowledge, Event calendar, stakeholder/entity information, etc Create a strategic communications plan –Sell value of M&S, facilitate collaboration across entities, resources Create SWOT for present state Identify and track/quantify M&S budgets and sources Conduct a national M&S Economic Impact Study Candidate Activities