TAYLER VIEGUT & BECCA SCHREIBER MARKETING Franchise Actvity.

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Presentation transcript:

TAYLER VIEGUT & BECCA SCHREIBER MARKETING Franchise Actvity

Arby’s

Franchise Fee- 37,500 for the first restaurant 25,000 for each additional restaurant Covers equipment, packaging, marketing, and training

Periodic Royalties Calculated 8.2 % of gross sale

Trademarks & Names Share with Wendy’s

Location Select a good location convenient for all If needed Arby’s will provide new location

Territory No  Due to too lack of business for another  Split amount of incomes

Franchisee Requirements All supplies come through the franchiser

Terminating Franchise Agreement If franchiser doesn’t fulfill obligations  Fraud  Not adhering to territory protection  Misuse of marketing fund  Bankruptcy  Criminal Charge

Heirs? Based on opinions of franchisers and the fields which they operate Some can & some can’t

Advertising & Promotion The franchisee is the one who they go through

Buying Franchise No, we don’t feel as if buying a franchise is a viable option for us.  Feel differently of fast food  Different ideas for ways of living