Internet: Growth of Online Life, Trends 2005 Growth of Internet Activities – 2005 Survey by the Pew Internet & American Life Project Presentation by Cy.

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Presentation transcript:

Internet: Growth of Online Life, Trends 2005 Growth of Internet Activities – 2005 Survey by the Pew Internet & American Life Project Presentation by Cy Cooper & Frank Shala

Shopping News Sports Finance Internet Growth

Growing Diversity Initial online community: Rich, white males Envisioned new, virtual world order Sentimental attachment Subsequent online community: Women, minorities, lower socio-economic classes Sought productivity, connections No sentimental attachment

Different Strokes for Different Folks

Internet Activity

Demographics

User Communities

Health Applications

Civic Applications

Government Applications

Daily Online Time Novice dial-up user83 min. Veteran dial-up user94 min. Broadband user 107 min.

Broadband Growth

Broadband User Income Level

Broadband vs. Dial-Up Activity

Election News Sources

Broadband E-citizens South Korea(1)21.3% Hong Kong(2)14.9% Canada (3)11.2% ︴ United States (11) 6.9%

FPS Doug Video

Online Issues Spam and Productivity Lack of non-verbal communication (symbol usage, ☺, LOL, teleconference) Malicious software: worms, viruses, spy- ware (virus checker, security programs) Game and other addiction (self-control) Pornography Terrorism

Summary of Internet Usage Priorities 1) (mail pigeon) 2)Information searching (library) 3)Entertainment (amusement park) 4)E-commerce (shopping center)

Broadband Activity Summary Continued high growth Work &Product related research General information searches Video based information Blog activity Obtain political information (2 nd to TV) Mobility activity (wireless)

References Lee Rainie, et. al. Status_2005.pdf Status_2005.pdf A. Kinicki and R. Kreitner. Organizational Behavior: Key Concepts, Skills & Best Practices. New York, NY: McGraw-Hill, 2006.

Any Questions? (and thank you for your attention)