Video Formats

What Needs Does Video Serve? Why use video? –Benefits –Disadvantages

Who’s going to watch? What does your intended learning audience need? –Equipment –Prerequisite skills/assumptions

Applicability –When to use –Where to use –When not to use –What can you teach?

Types of Video PBS Streaming Cable Satellite Mobile

Production Considerations –Format –Bandwidth and streaming –Cutting rhythm –Releases – public view –Licensing and distribution –Film archives ml ml –Companion pieces – web, interactive course guides, job aids

Specing what you see… –Instructional vs entertaining? –Demonstrate, dramatize, explain –How do you get them to keep watching? –Interviews –Dialog –Graphics and stills –Shot design –Camera angle –Overlays –Others?

Production Timeline –Treatment –Script –When do you get clips – before or after you even start? –Specify, identify and create/acquire graphics –Script/storyboard –Shooting schedule –Edits –Reshoot –Edits –Soundtrack, overlays, etc.