© 2015 IBM Corporation Mehmet Çağrı ELİBOL IBM DevOps Sales Leader for MEA IBM Systems Middleware IBM DevOps Solution Software Driven Innovation

© 2015 IBM Corporation Top technology trends are impacting how organizations compete, yet approximately 75 percent of companies are underprepared Mobile device proliferation Collaboration across the ecosystem Explosion of unstructured data Cloud platforms and solutions Intelligent–connected systems Technology Trends Most Impacting Competitiveness Organizations Underprepared for Technology Trends “Business executives not only expect IT to ‘keep the lights on,’ but to innovate for the business as well.” - Martín Méndez Acevedo Director of Development, AXA México Note: Survey respondents were allowed up to three selections Source: “The Software Edge: How effective software development and delivery drives competitive advantage,” IBM Institute of Business Value, March 2013

© 2015 IBM Corporation Business innovation is increasingly being delivered via software Rapid pace of change and the digitization of business drives the need for agility Robotic surgical systems have the computational capacity of 7 laptops By the year 2020 in the U.S., 90% of financial transactions will be cashless Software drives almost 80% of the automotive industry’s functional innovation An F-35 contains 5.6 million lines of code Customer experience increasingly drives business needs Technology is the #1 force impacting business today

© 2015 IBM Corporation Organizations that effectively leverage software innovation outperform their competitors... yet few are able to deliver it effectively 86 % of companies believe software delivery is important or critical 25 % leverage software delivery effectively today But only… Source: “The Software Edge: How effective software development drives competitive advantage,” IBM Institute of Business Value, March % outperform those who don’t of those who leverage software delivery today

© 2015 IBM Corporation Costly, error prone manual and duplicative processes delay innovation and impact competiveness CHALLENGES Risk of instability due to managing multiple configurations and versions Slow deployment to development and test environments leave teams waiting and unproductive CHALLENGES Operations/ Manufacturing & Support Software & Product Development Customers Line of Business/ Product Managers Expand the lifecycle to manage the challenges affecting individual creativity, team productivity, and ultimately the bottom line

© 2015 IBM Corporation Think “LEAN” about their software delivery process Reactive planning Poorly defined requirements Costly rework 41% of organizations experience development delays* 45% of organizations experience production delays* Up to 4-6 weeks to deploy a single code change.** Plan Develop /Test Operate Deploy Defects discovered late Waiting for test environments Complex multi- platform testing Manual deployments Configuration problems Roll-backs Production down time Delayed customer feedback

© 2015 IBM Corporation Market shifts require a fundamental change to the way businesses approach the development lifecycle Changing Business Environment Increasingly volatile economic and regulatory environments drive the need to reduce risk Evolving Customer Expectations Consumerization of tools and products drives demand for higher quality and faster delivery Technology Trends Drive the need for agility Mobile Cloud Intelligent/ Connected Systems Social Big Data Multi-sourcing/ Supply Chain Increased outsourcing drives the need for governance Instrumented Products Product & Software Innovation Operations/ Manufacturing & Support Software & Product Development Customers Line of Business/ Product Managers

© 2015 IBM Corporation dev·ops noun \'dev-äps\ Enterprise capability for continuous software delivery that enables clients to seize market opportunities and reduce time to customer feedback An approach for continuous delivery of software-driven innovation Reduce time to obtain and respond to customer feedback Balance speed, cost, quality and risk DevOps Lifecycle Continuous Innovation, Feedback and Improvements Accelerate software delivery Operations/ Manufacturing & Support Software & Product Development Customers Line of Business/ Product Managers

© 2015 IBM Corporation By adopting a DevOps approach, organizations can seize new opportunities and gain competitive advantage Differentiated and engaging customer experiences Quicker time to valueIncreased capacity to innovate Build customer loyalty and increase market share by continuously obtaining and responding to customer feedback Obtain fast-mover advantage and capture markets with software- based innovation, with improved predictability and success Reduced waste and rework in software delivery and enables a shift of resources to higher value activities

© 2015 IBM Corporation IBM provides expertise across the DevOps lifecycle Continuous feedback across heterogeneous environments Expertise in enterprise-scale data, security, analytics and instrumentation Client partnership leveraging know-how and industry expertise to deliver quick ROI Solutions that support incremental adoption based on delivery process maturity Open-standards-based innovation delivery platform that leverages existing investments End-to-end capabilities for managing all aspects of delivery Improve the predictability of outcomes on market, on quality, on time, on budget Continuous Innovation, Feedback and Improvements Operations/ Manufacturing & Support Software & Product Development Customers Line of Business/ Product Managers

© 2015 IBM Corporation Accelerate Software Delivery Balance speed, cost, quality and risk Reduce time to customer feedback New capabilities to enable a DevOps approach Enterprise capability for continuous software delivery that enables clients to seize market opportunities and reduce time to customer feedback DevOps Foundation Open Lifecycle and Service Management Integration Platform Ecosystem Best Practices Monitor and Optimize Plan and MeasureDevelop and TestRelease and Deploy OSLC

© 2015 IBM Corporation Focus on… Develop and Test Collaborative Development practice Ecosystem Best Practices DevOps Foundation Open Lifecycle and Service Management Integration Platform OSLC Plan and Measure Continuous Business Planning Develop and Test Collaborative Development Continuous Testing Release and Deploy Continuous Release and Deployment Monitor and Optimize Continuous Monitoring Continuous Feedback and Optimization

© 2015 IBM Corporation Grand slam tennis events Need: Deliver high-quality applications for the web and mobile devices for events such as Wimbledon, U.S. Open Solution: Use modeling and Java coding capabilities, plus defect tracking and task management, to ensure website and app quality IBM solutions: Rational Team Concert, Rational Software Architect, IBM Worklight Benefits  Visual models helped reduce risk and improve application quality, increased productivity by 10%  Work item tracking and dashboards boost efficiency by 5%  Time required to gain an understanding of existing applications reduced from days to 30 minutes “Working with IBM is a winning partnership because it allows us to create a unique digital environment that delivers stats, video and information to our fans whenever they want it on all devices.” Collaborative Development

© 2015 IBM Corporation Collaborative Development Single, integrated platform for agile, mobile, cloud & traditional development How?  Unify across a diverse environment; disciplines, platforms and tools, while freeing up the team by automating manual, time-consuming and error-prone tasks. Featuring  Integrated software design for broader collaboration and traceability, and lifecycle adapters for connecting with third-party tools.  Optimized support for mobile, SAP and IBM WebSphere Application Server  Integration with the IBM Mobile Platform (Worklight).  Extend the value of existing tools with capabilities and compilers optimized for IBM middleware and hardware platforms. Mobile SAP Multiplatform Cloud Collaborative Development Open Lifecycle and Service Management Integration Platform Continuous Delivery Collaborative Lifecycle Management

© 2015 IBM Corporation What is required to deliver end-to-end visibility across teams, tools and projects? 1.Maximize product value with In-Context Collaboration 2.Accelerate time to delivery with Real-Time Planning 3.Improve quality with Lifecycle Traceability 4.Achieve predictability with Development Intelligence 5.Reduce costs with Continuous Improvement Five Imperatives for Effective Collaborative Development to improve organizational productivity

© 2015 IBM Corporation Focus on… Develop and Test Continuous Testing practice Ecosystem Best Practices DevOps Foundation Open Lifecycle and Service Management Integration Platform OSLC Plan and Measure Continuous Business Planning Develop and Test Collaborative Development Continuous Testing Release and Deploy Continuous Release and Deployment Monitor and Optimize Continuous Monitoring Continuous Feedback and Optimization

© 2015 IBM Corporation Major U.S. insurer Need: Flexibility to change quote engine and customer service delivery more frequently — without financial burden associated with manual testing Solution: Test scripts stored in Rational Integration Tester software that enabled the team to quickly rerun and report results IBM solutions: IBM software with Green Hat inside Benefits  User testing reduced by 95% — to 2 hours, QA testing reduced by 90%  Simulation of quote engine transactions reduced by 94% to 2 hours  “Rate Filing” validation reduced by 94% to 320 hours “Total testing time per “Rate Filing” reduced by 3,500 hours at an estimated cost saving of $76,000.” Continuous Testing

© 2015 IBM Corporation Improving software quality by making integration testing more Agile Reduce labor, hardware, and software costs for complex test environments Drive Down Cost Reduce risk of big bang, late stage integration issues Reduce Risk Reduce wasted time spent waiting on the availability of and setting up test environments Improve Cycle Time Test lab infrastructure costs can be reduced by up to 90% Labor involved in setting up test environments can be reduced by 80%+ Reduced or eliminated the cost of invoking 3rd party systems for non-production use, fee-based web services Test environments can be configured in minutes vs weeks More testers can be focused on testing, rather than configuring test environments More regression testing can be done independently from the User Interface, during development Developers have the means to test software earlier at the Service/API level Large teams working on different parts of an application or system can effectively do parallel development by virtualizing different parts of the system

© 2015 IBM Corporation The new frontier for quality management and testing IBM Rational Quality Manager Drive collaboration and productivity Share information seamlessly Accelerate product schedules with automation Make informed decisions across the quality lifecycle IBM Rational Test Workbench Automate functional, performance and integration testing Currently supporting 70+ technologies and protocols IBM Rational Test Virtualization Server Eliminate test dependencies and accelerate testing Reduce test environment setup effort and cost IBM Rational Performance Test Server Model real-world scenarios Assess impact of load IBM software solutions enable organizations to achieve greater predictability with an integration first approach, accelerating continuous delivery with automation that matters, managing risk by testing smarter, and collaborating in context with real-time test planning IBM Solution for Quality Management and Testing Requirements Management Design & Development Deployment & Operations Rational Quality Manager IBM Rational Solution for Test Automation Service Virtualization Performance Testing Integration Testing Functional Testing Security Testing Test Data Management Application Lifecycle Management

© 2015 IBM Corporation Demonstrating measureable results and business value Communications Service Provider Revamp manual approach to decrease testing time and increase quality  Solution: Rational Test Workbench  Results: Increased team efficiency by 300%, and decreased test time 25-40% A leading global financial services firm with assets of over $2 trillion Many disparate legacy format to be migrated to next gen payments system  Solution: Virtualized third-party systems otherwise unavailable for testing  Results: Reduced manual testing from 10 days to 10 minutes, saving over $7 million to date Major U.S. insurer Recognized manual test efforts insufficient for complex SOA and web services  Solution: Agile middleware solution created to match the legacy systems’ functionality  Results: Reduced testing by 95% to 2 hours; reduced ‘rate filing’ validation by 94% to 320 hours Global manufacturer acquires competitor Migrate off rented infrastructure onto company’s standardized middleware platform  Solution: Virtualized critical, unavailable systems during migration  Results: Fully integrated in 6 months – 2 months ahead of schedule; saved significant rental costs and dependencies on third-party systems

© 2015 IBM Corporation Focus on… Release and Deploy Continuous Release and Deployment practice Ecosystem Best Practices DevOps Foundation Open Lifecycle and Service Management Integration Platform OSLC Plan and Measure Continuous Business Planning Develop and Test Collaborative Development Continuous Testing Release and Deploy Continuous Release and Deployment Monitor and Optimize Continuous Monitoring Continuous Feedback and Optimization

© 2015 IBM Corporation IBM acquires UrbanCode UrbanCode delivers Continuous Release and Deployment:  Drive down cost by automating manual tasks, eliminating wait- time and rework  Speed time to market by increasing the frequency of software delivery  Reduce risk through increased compliance of application deployments. Enabling clients to more rapidly deliver mobile, cloud, big data analytics and traditional applications 22 UrbanCode complements IBM DevOps solution:  Deliver a differentiated and engaging customer experience by reducing time to customer feedback  Quicker time-to-value of software-based innovation with improved predictability and success  Increased capacity to innovate by reducing waste and rework in order to shift resources to high-value activities “Software delivery becoming a C-Level concern … software defines the customer experience.” – Hurwitz & Associates “IBM acquires UrbanCode and adds a new piece to the puzzle of DevTestOps.” – Forrester “IBM acquires UrbanCode – build, deploy, release management – further strengthens DevOps message.” – EMA “For IBM, UrbanCode’s ARA software will provide a crucial component in its plans to update its Rational software development stack for the emerging practice of DevOps.” – Computerworld “The acquisition ticks all the boxes for Big Blue: mobile, social, big data, cloud. But the biggest value of all is in the company's ability to target software development bottlenecks and accelerate time-to-market for businesses, "from months to minutes.” – ZDNet

© 2015 IBM Corporation DevOps Capabilities :: Product Capability Portfolio

© 2015 IBM Corporation IBM DevOps Approach :: Quality Quality Proven Solution

© 2015 IBM Corporation Key take-aways  Two major challenges: –Removing waste/friction to drive project velocity –Infrastructure complexity – dealing with existing systems of interaction  Adopting DevOps –Accelerates delivery –Balances cost, quality and risk –Reduces time to feedback  Start with the business and IT initiatives  Find the bottleneck, the waste and friction in processes  DevOps is a journey to win/win success – incremental adoption Operate Develop/ Test Deploy Plan Continuous innovation, feedback and improvements

© 2015 IBM Corporation Mehmet Çağrı ELİBOL IBM DevOps Sales Leader for MEA IBM Systems Middleware Thank You

© 2015 IBM Corporation Mehmet Çağrı ELİBOL IBM DevOps Sales Leader for MEA IBM Systems Middleware Back Up

© 2015 IBM Corporation New capabilities to enable a DevOps approach Products 28 DevOps Foundation Open Lifecycle and Service Management Integration Platform Ecosystem Best Practices OSLC Release and Deploy UrbanCode uDeploy, uRelease; Rational Automation Framework, Rational Asset Manager; SmartCloud Orchestrator Develop and Test Rational Collaborative Lifecycle Management, Build Forge, Design Manager, Method Composer Rational Test Workbench, Infosphere Optim, AppScan Plan and Measure Rational Doors Next Generation, Rational Insight Monitor and Optimize SmartCloud Application Performance Management, SmartCloud Control Desk Tealeaf, IBM Digital Analytics