Certified Property Management Company Kevin Knight, MPM, RMP, CRS Certified Residential Specialist Residential Management Professional Master Property.

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Presentation transcript:

Certified Property Management Company Kevin Knight, MPM, RMP, CRS Certified Residential Specialist Residential Management Professional Master Property Manager

Direct Mail Marketing Is challenging but done right can be very effective.

Direct Mail Marketing You're able to target specific neighborhoods where you would like to do business. You’re also able to target specific groups of people: realtors, investors, and more.

Make It Lumpy The first goal of a direct mail campaign is to get your envelope opened. I find mailers with a lumpy object inside of the envelope have a near 100 percent open rate.

Use a company like MailLift Real Handwriting! No Fonts! Each letter is written by a real person here in the US. Set a template, select recipients, and customize any other details to make your handwritten letter stand out.

Yellow Letters Direct Mail Marketing Created for Investors, Brokers and More! You may also include doodle art on your letters at no extra cost.

Max Writer

Use a Stamp Consumers can tell when something has been mass-mailed. Make the envelope look like it came from a person rather than a machine. Try using stamps instead of metered mail.

Please feel free to me at if you would like more information