Journal 2/1/2016 Name one advertisement that influenced you to make a purchase. Explain the what, why, and whether or not it is something of value for.

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Presentation transcript:

Journal 2/1/2016 Name one advertisement that influenced you to make a purchase. Explain the what, why, and whether or not it is something of value for you.

Journal 2/1/2016 Name one goal you have accomplished in your life. What did you do to help you stay on task and accomplish your goal? What difficulties did you face?

Marketing, Advertising & Sales Strategies People who sell products and services are fishing for customers. They lure them in with sales, coupons, and other enticements. Unlike fish, consumers can benefit in this situation – if they know how to take advantage of special purchasing opportunities.

Examples of Marketing, Advertising & Sales Strategies Clearance Sales Clearance Sales Holiday Sales Holiday Sales Coupons Coupons Rebates Rebates Sweepstakes Sweepstakes Contests Contests Sales People Sales People Attractive Décor Attractive Décor Background Music Background Music Items purchased most often are in back of store (bread/milk) Items purchased most often are in back of store (bread/milk) Most profitable items are given prominent positions. Most profitable items are given prominent positions.

Goal Setting

What is a goal? A written statement of something a person wants or needs to accomplish. A written statement of something a person wants or needs to accomplish. Examples Examples Graduate from high school Graduate from high school Earn a college degree Earn a college degree Buy a car Buy a car Get a job Get a job Lose 15 pounds Lose 15 pounds

SMART Goals S pecific…….. M easurable… T ime-Limited.. R ealistic……. A ttainable….. “Pay for lodging, transportation, meals for a 5-day trip to Washington, D.C.” “$300 through fundraising, $50 from birthday money, save $25 a week.” “If I stick to my plan, I’ll have the money when I need it.” “I still have enough money to live on while I work toward this goal.” “I need to have all the money by 6 months from now.” Source: NEFE PowerPoint available online

Time-bound Goals Short Term Goals Short Term Goals Present to 6 months Present to 6 months Long Term Goals Long Term Goals 6 month and longer 6 month and longer THIS WILL VARY AMONG RESOURCES THIS WILL VARY AMONG RESOURCES

IF I HAD A MILLION DOLLARS……. Create a collage of the items you would spend a MILLION DOLLARS on. Use pictures from magazines, clipart from the computer, or your own artwork. Briefly describe why you choose to spend your money on each item. (2 to 3 paragraphs) Use a posterboard for your collage and be prepared to present them to the class.

Writing Prompt Write a paragraph identifying one of your long or short-term goals. Explain how it reflects your needs, wants, values, and priorities. Write an action plan to achieve the goal, including tasks, timelines, resources needed, and barriers anticipated. Write a paragraph identifying one of your long or short-term goals. Explain how it reflects your needs, wants, values, and priorities. Write an action plan to achieve the goal, including tasks, timelines, resources needed, and barriers anticipated.