1 Teaching Innovation - Entrepreneurial - Global The Centre for Technology enabled Teaching & Learning, N Y S S, India DTEL DTEL (Department for Technology Enhanced Learning)

DEPARTMENT OF MECHANICAL ENGINEERING V-SEMESTER INDUSTRIAL ECONOMICS AND ENTREPRENEURSHIP DEVELOPMENT 2 UNIT NO.1 INDUSTRIAL ECONOMICS

UNIT 4:- SYLLABUSDTEL. Concept of creativity, innovation, 1 Invention, Discovery 2 Methods for development of creativity 3 Convergent & Divergent Thinking 4 3 Introduction to Intellectual Property Rights (IPR) 5 Patent and laws related to patents 6

UNIT-4 SPECIFIC OBJECTIVE / COURSE OUTCOMEDTEL To stimulate the potential to develop creativity orientation through innovation, invention, discovery, convergent & divergent thinking etc. 1 4 Course Objectives: To know about Intellectual Property, Patent. 2 The student will be able to: To understand the concept of innovation, invention, creativity and discovery in engineering context and shall also get awareness about IPR and Patents. 1

LECTURE 25:- INNOVATION & CREATIVITYDTEL 5 5 Concept of creativity  Describe the creative process.  Explain the personality traits of creative people.  Explain how the four cognitive creativity skills are promoted by creativity techniques.  List the five categories of characteristics that distinguish creative people from noncreative people.  Explain the organizational conditions that hinder and promote creativity. Objectives

LECTURE 25:- INNOVATION & CREATIVITYDTEL 6 6 Innovation - Defined Innovation is the implementation of new ideas at the individual, group or organizational level Employee involvement Re-engineering Networking APWA self-assessment

LECTURE 25:- INNOVATION & CREATIVITYDTEL 7 7 Creativity - Defined Creativity is the development of ideas about products, practices, services, or procedures that are novel and potentially useful to the organization

LECTURE 26:- INNOVATION & CREATIVITYDTEL 8 8 Discovery & Invention - Defined Discovery The act of finding something natural for the first time. Invention To devise, fabricate or create an original item for the first time.

LECTURE 27:- INNOVATION & CREATIVITYDTEL 9 9 Divergent thinking Represents the potential for creative thinking and problem solving. It is not synonymous with actual creative behavior but has proven to be a good estimate of it. It is also useful as a construct or empirical research on creativity and in various applied settings.

LECTURE 27:- INNOVATION & CREATIVITYDTEL 10

LECTURE 28:- INNOVATION & CREATIVITYDTEL 11 Methods for development of creativity  Focus on intrinsic motivation  Creativity goals  Developmental feedback  Supportive supervision  Healthy competition  Participative decision making  Autonomy  Hire creative people  Enriched, complex jobs  Provide resources  Clear organizational goals  Instructions to be creative  Recognize and reward creativity  Encourage risk taking  No punishment for failure

LECTURE 28:- INNOVATION & CREATIVITYDTEL 12 Brainstorming Six Thinking Hats SCAMPER

LECTURE 29:- INNOVATION & CREATIVITYDTEL 13 Intellectual Property “Intellectual Property shall include the rights relating to Literary, artistic and scientific works. Performances of performing artists, phonograms, and broadcasts, Inventions in all fields of human endeavor Scientific discoveries Industrial designs Trademarks, service marks and commercial names and designations Protection against unfair competitionand all other rights resulting from intellectual activity in the industrial, scientific, literary or artistic fields.”

LECTURE 29:- INNOVATION & CREATIVITYDTEL 14 Intellectual Property Rights Major Intellectual Properties Rights Copyright and Related Rights Industrial Property  Patents  Industrial Designs  Trade Marks  Geographical Indications  Layout Designs/Topographies Integrated Circuits  Trade Secrets  Protection of New Plant Varieties

LECTURE 29:- INNOVATION & CREATIVITYDTEL 15 Intellectual Property Rights Intellectual Property Laws of India ActMinistry/Department The Copyright Act, 1957Higher Education The Patents Act, 1970Industrial Policy & Promotion The Designs Act, 2000Industrial Policy & Promotion The Trade Marks Act, 1999Industrial Policy & Promotion The Geographical Indications of Goods (Registration and Protection) Act, 1999 Industrial Policy & Promotion The Semiconductor Integrated Circuits Layout- Design Act, 2000 Information Technology The Protection of Plant Varieties and Farmers’ Rights Act, 2001 Agriculture and Cooperation

LECTURE 30:- INNOVATION & CREATIVITYDTEL 16 Patent A patent is an exclusive right granted for an invention, which is a product or a process that provides a new way of doing something, or offers a new technical solution to a problem The limited monopoly right granted by the state enables an inventor to prohibit another person from manufacturing, using or selling the patented product or from using the patented process, without permission. Period of Patents - 20 Years

LECTURE 30:- INNOVATION & CREATIVITYDTEL 17 Patent Inventions in all fields of technology, whether products or processes, if they meet the criteria of Novelty Non-obviousness (inventive step) Industrial application (utility). WHAT CAN BE PATENTED

LECTURE 31:- INNOVATION & CREATIVITYDTEL 18 Patent Novelty: Invention not known to public prior to claim by inventor Inventive Step: Invention would not be obvious to a person with ordinary skill in the art Industrial Application: Invention can be made or used in any useful, practical activity as distinct from purely intellectual or aesthetic one CONDITIONS OF PATENTABILITY

LECTURE 31:- INNOVATION & CREATIVITYDTEL 19 Patent Patents are granted by national patent offices after publication and substantial examination of the applications In India provisions exist for pre-grant and post grant opposition by others They are valid within the territorial limits of the country Foreigners can also apply for patents GRANT OF PATENT

LECTURE :- INNOVATION & CREATIVITYDTEL 20 THANK YOU