Strategic Plan Presentation to Members

Strategic Plan Introduction Why Membership Survey Results Process - Strategic Planning Model Progress to date Draft Strategic Plan Summary Where to from here

Strategic Plan Why produce a strategic plan? –commitment to review direction of the sport –decision making tool –government requirement for funding

Strategic Plan Improvement needed in : –communication with clubs and members –understanding of club level issues –direction / leadership –more professional management –public promotion –levels of sponsorship Survey Results

Strategic Plan SwimSA performs well: –volunteers well managed –meets run well –provides lots of opportunities to swim Survey Results

Strategic Plan Progress –Appointed a consultant to guide the process –Planning meetings every three weeks –Present to members –Review –Implement

Strategic Plan Vision / Mission Outputs KPIs Review Enablers Strategic Planning Model Outcomes

Enablers Outputs Strategic Plan Outcomes Vision Mission OP

Strategic Plan Progress to date –Consultant appointed - Keirnan, Riches & Ass. –Met on 10 occasions –Set Vision, Mission and Objectives –Identified key SwimSA outcomes –Identified outcome performance parameters –Confirmed key SwimSA output areas –Identified output performance indicators and targets

Strategic Plan We will be pre-eminent in Australia in swimming Vision

Strategic Plan To develop the sport of swimming at all levels in South Australia Mission

SwimSA Strategic Plan Outcomes Measures Higher Standards Rate and focus of increase Program performance Increased Membership Outputs Measures Professional Development Marketing Membership Services Results of marketing initiatives Membership perceptions Assessment of skill and ability Financial Resourcing Measures Budget Membership fees Value for money Achievement against budget Value for money Sponsorship Enablers Processes Staff GovernanceAdministrative ProcessesCommunication Capable Employees Satisfied EmployeesFlexible & adaptive workforce Administration Services Perception survey Consistency of organisational values Performance against key performance indicators Staff competencies align with SwimSA’s competency requirements. Process efficiency Appropriate policy & controls

Strategic Plan Targets include : –75% of club membership participate in aquatic activities by 2004 –100 people per year join fun, fitness and leisure programs (500 by 2004) Rate and focus of increase Increased Membership

Strategic Plan Targets include : –10% annual increase in accredited officials –10% increase in level 2 & 3 accredited coaches by 2004 –80% of swims at personal best levels at national events by 2004 –improve number of national qualifiers by 10% per year Higher Standards Program performance

Strategic Plan Targets include : –Increase annual sponsorship to $75k by 2002 and $100k by 2004 –50% increase in column inches and electronic hours of unpaid publicity by 2004 –Increased swimming activities in schools Marketing Results of marketing initiatives

Strategic Plan Targets include : –75% of club membership participate in aquatic activities by 2004 –100 people per year join fun, fitness and leisure programs (500 by 2004) Membership Services Membership perceptions

Strategic Plan Targets include : –10% annual increase in accredited officials –10% increase in level 2 & 3 accredited coaches by 2004 –80% of swims at personal best levels at national events by 2004 –improve number of national qualifiers by 10% per year Professional Development Assessment of skill and ability

Strategic Plan Targets include : –Increase number of volunteers by 10% per year for next 5 years –Board, committee and staff policy/procedure manuals developed by June 2000 –Insurance premiums static or reducing per head –80% of salary bill obtained from reliable sources by 2002 and 100% by 2004 Administration Services

Strategic Plan Where to from here –feedback from clubs –review and adjust –match process to strategy –recommendation to members –implement Sept 99 Oct 99 Dec 99 May 2000 Dec 2000

Strategic Plan Questions and Comments